
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom">
<channel>
<title>Community Calendar</title>
<link>https://the-ida.com/events/event_list.asp</link>
<description><![CDATA[  Here you can find out about upcoming IDA events, member-hosted events, and detailing-related tradeshows and seminars. Some events allow for online registration and ticket purchase. Click the event name to view more details, or change event categories via the drop-down menu above. Looking for past webinars?   Check out the archive  here  (members only!). ]]></description>
<lastBuildDate>Tue, 21 Jul 2026 17:27:11 GMT</lastBuildDate>
<pubDate>Wed, 10 Feb 2027 04:00:00 GMT</pubDate>
<copyright>Copyright &#xA9; 2027 International Detailing Association</copyright>
<atom:link href="https://the-ida.com/events/event_rss.asp?cat=18858" rel="self" type="application/rss+xml"></atom:link>
<item>
<title>Automechanika Frankfurt 2026</title>
<link>https://the-ida.com/events/EventDetails.aspx?id=2040157</link>
<guid>https://the-ida.com/events/EventDetails.aspx?id=2040157</guid>
<description><![CDATA[<p><a href="https://automechanika.messefrankfurt.com/frankfurt/en.html#navigation" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/automechanika/Logo_Automechanika_Frankfurt.png" style="width: 600px;" /></a></p><h4><br />WHEN:&nbsp;</h4><p><span style="font-size: 18px;"><strong>Tuesday, September 8, 2026 – Saturday, September 12, 2026</strong></span><br /></p><h4>WHERE:&nbsp;</h4><p>Messe Frankfurt&nbsp;<br />Ludwig-Erhard-Anlage 1,<br />60327 Frankfurt am Main<br />Germany</p><h4>CONTACT:</h4><p><strong>IDA Germany Chapter</strong><br /><a href="https://the-ida.com/members/public_profile.asp?id=70715051">Marvin Mieth, CD-SV</a><br /><a href="mailto:lars@colourlock.com">Lars Pickhardt, CD-SV</a></p><h4>TRADESHOW REGISTRATION:</h4><p>Show information, tickets, schedules are available&nbsp;<strong><a href="https://automechanika.messefrankfurt.com/">here</a></strong><a href="https://automechanika.messefrankfurt.com/">.</a></p><h4>EVENT DESCRIPTION:</h4><p><span style="font-size: 14px;">Get connected with the future of the automotive service industry at the leading trade fair Automechanika Frankfurt. As an international meeting place for the industry, dealership trade and maintenance and repair segment, it provides a major platform for business and technological knowledge transfer.</span></p>]]></description>
<pubDate>Tue, 8 Sep 2026 13:00:00 GMT</pubDate>
</item>
<item>
<title>IDA at SEMA 2026</title>
<link>https://the-ida.com/events/EventDetails.aspx?id=2062439</link>
<guid>https://the-ida.com/events/EventDetails.aspx?id=2062439</guid>
<description><![CDATA[<p><span style="font-size: 18px;"><strong>To attend IDA events at SEMA, you must first register for the show at <a href="https://www.semashow.com/" target="_blank">https://www.semashow.com/</a>.</strong></span></p>
<hr />
<!-- <h3><span style="font-size: 30px;">Event Overview:</span></h3>
<ul>
    <li><strong><a href="#meetandgreet">IDA Meet &amp; Greet:</a> </strong>Tuesday, November 4, 2025, 5:00 – 7:00 pm</li>
    <li><strong><a href="#sponsors">IDA at SEMA Sponsorships:</a> </strong>Explore sponsorship opportunities</li>
</ul>
<a name="meetandgreet" id="meetandgreet"></a>

<h4>IDA Meet &amp; Greet</h4>
<p><strong><span style="font-size: 16px;">Tuesday, November 4, 2025, 5:00 – 7:00 pm</span></strong><br />Las Vegas Convention Center, West Hall<br />Room: W210-W212; located on the 2nd Floor of the West Hall (<a href="https://the-ida.com/resource/resmgr/events/sema/2025/West_Hall_Floor_Plan.png"
        target="_blank">FLOOR PLAN</a>)</p>
<p>Mix and mingle with fellow detailing professionals in a relaxed environment! Catch up with old friends and connect with new ones while playing some fun yard games, and experience what it means to be a part of the amazing #IDAdetailers community. Plus,
    you'll have the chance to score some cool giveaway items from IDA Meet &amp; Greet sponsors! All are welcome – no RSVP required, open to IDA members and non-members alike (you must be registered to attend SEMA).</p>
<p><strong><span style="font-size: 18px; color: #be1f24;">*IDA AT SEMA EXCLUSIVE, FREE T-SHIRT GIVEAWAY – LIMITED QUANTITY AVAILABLE*</span></strong></p>
<p>We are super excited to offer an exclusive #IDAatSEMA t-shirt to the attendees of the IDA Meet &amp; Greet! Limited quantity and sizing available on a first-come, first-served basis, so make sure you arrive early to get your FREE special edition&nbsp;t-shirt
    to wear around the show floor and show off your IDA pride! Need not be an IDA member.</p>
<p><a href="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_01.png" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_01.png" style="width: 200px;" /></a>&nbsp;&nbsp;
    <a href="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_02.png" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_02.png" style="width: 200px;" /></a>&nbsp;&nbsp;
    <a href="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_03.png" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_03.png" style="width: 200px;" /></a>&nbsp;&nbsp;
    <a href="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_04.png" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/sema/2025/2025_sema_t-shirt_04.png" style="width: 200px;" /></a>
</p>
<p><span style="font-size: 11px;">(Click each image to view closeup)</span></p>

<hr /> -->
<a name="sponsors" id="sponsors"></a>
<h4>IDA at SEMA Sponsorships</h4>
<p>Be an integral part of the IDA's showing at SEMA in November 2026! We will once again host our annual Meet &amp; Greet, a fun, low-key gathering of hundreds of the most highly engaged detailing professionals in the industry. There is a wide variety of
    opportunities available so everybody can take advantage and demonstrate your support for the IDA, while getting your company in front of event attendees from around the world.</p>
<p>All SEMA sponsorship opportunities are time sensitive and offered on a first-come, first-served basis.</p>
<p><a href="https://the-ida.com/resource/resmgr/events/sema/2026/2026_sponsorship_kit_sema.pdf" target="_blank"><span style="text-decoration: underline;">Download the registration form as a PDF.</span></a></p>


<p><strong><u><a href="https://the-ida.com/store/viewproduct.aspx?id=27236673" target="_blank">IDA at SEMA Meet &amp; Greet Event Sponsorship</a><br /></u></strong><strong>$1,837.50 ea. / Three (3) sponsorships available<br /></strong>Sponsors will receive
    recognition at the IDA Meet &amp; Greet Event and a mention on all IDA SEMA-related communications. Your logo will also appear on related webpages, social media outlets, and in emails promoting the event.</p>

<p><strong><del>IDA at SEMA Meet &amp; Greet Bar Signage Sponsorship</del></strong> <span class="inline-color"><strong><em><span class="inline-color" style="color: #9baac1;">Exclusive!<br /></span></em>
    </strong>
    </span><strong><span style="color: #be1f24;">SOLD OUT</span><br /></strong>Sponsor will receive banner/signage behind the bar at the IDA Meet &amp; Greet Event.</p>

<p><strong><u><a href="https://the-ida.com/store/viewproduct.aspx?id=27236757" target="_blank">IDA at SEMA Meet &amp; Greet T-shirt Sponsorship</a></u><em>&nbsp;<span style="color: #be1f24;">New!</span></em><u><br /></u></strong><strong>$787.50 ea. / Two (2) sponsorships available<br /></strong>Sponsors
    will have their logo placed on a T-shirt given to attendees of the IDA Meet &amp; Greet Event.</p>

<p><strong><u><a href="https://the-ida.com/store/viewproduct.aspx?id=27236778" target="_blank">IDA at SEMA Meet &amp; Greet Table Sponsorship</a></u><em><span class="inline-color" style="color: #bba53d;"><br /></span></em></strong><strong>$472.50 ea. / Four (4) sponsorships available<br /></strong>Sponsors
    will receive a swag table at the IDA Meet &amp; Greet Event to provide giveaway items.</p>

<p><strong><span><span style="text-decoration: underline;"><a href="https://the-ida.com/store/viewproduct.aspx?id=27236799" target="_blank">IDA at SEMA Meet &amp; Greet Cocktail Napkins Sponsorship</a></span></span><span style="text-decoration: underline;"><br /></span><span style="color: #000000;">$262.50 ea. / One (1) sponsorship available</span></strong><strong><br /></strong>Sponsors
    will have their logo placed on cocktail napkins at the IDA Meet &amp; Greet Event.</p>

<hr />
<h4>Thank you to the IDA at SEMA sponsors!</h4>
<table style="width: 90%;">
    <tbody>
        <tr>
            <th colspan="5">
                <p><span style="font-size: 16px;"><strong>IDA Meet &amp; Greet Event Sponsors</strong></span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 40%;">&nbsp;<a href="https://www.solutionfinish.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2026/sponsors/Solution_Finish.png" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 40%;">&nbsp;<a href="https://ceramiccoatinginc.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2026/sponsors/cci_banner.png" style="width: 70%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <!--<td style="text-align: center; width: 22%;">&nbsp;<a href="https://drcolorchip.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/Dr._ColorChip_Logo_on_Black_.jpg" style="width: 100%;" /></a></td> -->
        </tr>
    </tbody>
</table>
<!-- <table style="width: 100%;">
    <tbody>
        <tr>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 44%;">&nbsp;<a href="https://www.flexpowertools.com/tools/polishing/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/SPD_FLEX_BRAND-LOGO_21-0112_.png" style="width: 70%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 44%;">&nbsp;<a href="https://urable.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/urable-logo_2024_nobg.png" style="width: 70%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
        </tr>
    </tbody>
</table> -->
<p>&nbsp;</p>
<table style="width: 60%;">
    <tbody>
        <tr>
            <th colspan="3">
                <p><span style="font-size: 16px;"><strong>IDA Meet &amp; Greet Bar Signage Sponsor</strong></span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 35%;"><a href="https://drcolorchip.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/Dr._ColorChip_Logo_on_Black_.jpg" style="width: 100%;" /></a></td>
            <td style="width: 10%;">&nbsp;</td>
            <!-- <td style="text-align: center; width: 45%;">&nbsp;</td> -->
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<table style="width: 50%;">
    <tbody>
        <tr>
            <th colspan="5">
                <p><span style="font-size: 16px;"><strong>IDA Meet &amp; Greet T-shirt Sponsor</strong></span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 30%;">&nbsp;<a href="https://carcandy.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/carcandyvector.jpg" style="width: 100%;" /></a></td>
            <td style="width: 5%;">&nbsp;</td>
            <!-- <td style="text-align: center; width: 30%;">&nbsp;<a href="https://www.duraslic.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/DuraSlic_logo_blk.png" style="width: 100%;" /></a></td>
            <td style="width: 5%;">&nbsp;</td>
            <td style="text-align: center; width: 30%;">&nbsp;<a href="https://iglcoatingsusa.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/IGL_Coatings_Reversed_Primar.jpg" style="width: 100%;" /></a></td> -->
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<table style="width: 30%;">
    <tbody>
        <tr>
            <th colspan="7">
                <p><span style="font-weight: 400;"><strong>IDA Meet &amp; Greet Cocktail Napkin Sponsor</strong></span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://lakecountrymfg.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/2-LC-Horizontal-Color.png" style="width: 100%;" /></a></td>
            <!-- <td style="text-align: center; width: 22%;">&nbsp;<a href="https://carcandy.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/carcandyvector.jpg" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://cmeshineiowa.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/CME_Shine.png" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://wolfsteins.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/RAGGTOPP_Logo_with_Tagline-0.jpg" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://theragcompany.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/the_rag_company-logo.png" style="width: 90%;" /></a></td> -->
        </tr>
    </tbody>
</table>


<!-- <table style="width: 40%;">
    <tbody>
        <tr>
            <th colspan="3">
                <p><span style="font-size: 16px;">IDA Meet &amp; Greet Fun &amp; Games Sponsor</span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 45%;"><a href="https://lakecountrymfg.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/2-LC-Horizontal-Color.png" style="width: 100%;" /></a></td>
            <td style="width: 10%;">&nbsp;</td>
            <td style="text-align: center; width: 45%;">&nbsp;</td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<table style="width: 60%;">
    <tbody>
        <tr>
            <th colspan="5">
                <p><span style="font-size: 16px;">IDA Meet &amp; Greet Table Sponsors</span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 30%;">&nbsp;<a href="https://carcandy.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/carcandyvector.jpg" style="width: 100%;" /></a></td>
            <td style="width: 5%;">&nbsp;</td>
            <td style="text-align: center; width: 30%;">&nbsp;<a href="https://www.duraslic.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/DuraSlic_logo_blk.png" style="width: 100%;" /></a></td>
            <td style="width: 5%;">&nbsp;</td>
            <td style="text-align: center; width: 30%;">&nbsp;<a href="https://iglcoatingsusa.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/IGL_Coatings_Reversed_Primar.jpg" style="width: 100%;" /></a></td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<table style="width: 70%;">
    <tbody>
        <tr>
            <th colspan="7">
                <p><span style="font-weight: 400;">IDA Meet &amp; Greet Cocktail Napkin Sponsors</span></p>
            </th>
        </tr>
        <tr>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://carcandy.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/carcandyvector.jpg" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://cmeshineiowa.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/CME_Shine.png" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://wolfsteins.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/RAGGTOPP_Logo_with_Tagline-0.jpg" style="width: 100%;" /></a></td>
            <td style="width: 4%;">&nbsp;</td>
            <td style="text-align: center; width: 22%;">&nbsp;<a href="https://theragcompany.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/sema/2025/sponsors/the_rag_company-logo.png" style="width: 90%;" /></a></td>
        </tr>
    </tbody>
</table> -->]]></description>
<pubDate>Tue, 3 Nov 2026 05:00:00 GMT</pubDate>
</item>
<item>
<title>IDA at Mobile Tech Expo (MTE) 2027</title>
<link>https://the-ida.com/events/EventDetails.aspx?id=2073176</link>
<guid>https://the-ida.com/events/EventDetails.aspx?id=2073176</guid>
<description><![CDATA[<!--<h1><span><strong><span style="font-size: 28px; font-family: 'Arial Black';">Join the IDA* at Mobile Tech Expo (MTE) in Orlando, Florida!**</span></strong>
    </span>
</h1>
<h2><span style="font-size: 26px; font-family: 'Arial Black';">Thank you to our Title Sponsor:</span></h2>
<p><a href="https://theragcompany.com/" target="_blank"><img alt="The Rag Company" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2026/sponsors/the_rag_company-logo.png" style="width: 300px; vertical-align: middle; height: 263px;" /></a></p>
<h3><span style="font-size: 22px; font-family: 'Arial Black';">Event Overview*:</span></h3>
<ul>
    <li><span><strong><a href="#education">Education Day – Two IDA Tracks:</a></strong> Thursday, January 29, 2026, 10:00 am – 4:45 pm**</span></li>
    <li><span><strong><a href="#awards">IDA Awards Gala and Annual Business Meeting:</a></strong> Friday, January 30, 2026, 5:30 – 7:30 pm</span></li>
    <li><span><strong><a href="#booth">IDA Exhibit Booth #2102:</a> </strong>Friday, January 30 – Saturday, January 31, 2026</span></li>
    <li><span><strong><a href="#certification">IDA Certification Event:</a> </strong>Friday, January 30 – Saturday, January 31, 2026</span></li>
    <li><span><strong><a href="#sponsorship">IDA at MTE Sponsorships:</a></strong> Support the IDA and promote your business!</span></li>
    <li><span><strong><a href="#prize">IDA Supplier Member Scavenger Hunt and Prize Giveaway:</a></strong> Visit supplier member booths and complete other activities for your chance to win prizes</span></li>
</ul>

 <p><span style="font-size: 14px;"><span>Let us know what you're up to at MTE! Use our official hashtags, <strong>#IDAatMTE</strong> and <strong>#IDAdetailers</strong>, and tag us on <a href="https://www.facebook.com/internationaldetailingassociation/" target="_blank">Facebook</a>&nbsp;(<a href="https://www.facebook.com/internationaldetailingassociation/" target="_blank">@internationaldetailingassociation</a>)&nbsp;and <a href="https://www.instagram.com/idadetailers/" target="_blank">Instagram</a> (<a href="https://www.instagram.com/idadetailers/" target="_blank">@idadetailers</a>) in your posts.</span></span>
</p>



-->

<!-- <p><span style="font-size: 12px;">*To attend IDA events, you must register for the show at <a href="https://www.mobiletechexpo.com/get-tickets" target="_blank">https://www.mobiletechexpo.com/get-tickets</a>. To attend educational sessions, you must select the Education Pass at registration.</span></p>
<p><span style="font-size: 12px;">**All times listed are Eastern Standard Time (EST). All details are subject to change.</span></p>


<a name="education" id="education"></a>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">Education Day – Two IDA Tracks</span></strong></h4>
<p><strong><span style="font-size: 16px;"><span style="font-family: 'Arial Black';"><span style="color: #333333;">Thursday, January 29, 2026 | 10:00 am – 4:45 pm</span></span></span></strong></p>
<table style="border:1px solid #333333;">
    <thead>
        <tr style="border:1px solid #333333;">
            <th style="text-align: center; border:1px solid #333333;">&nbsp;</th>
            <th style="width: 40%; text-align: center; border:1px solid #333333;">Track 1<br /><em>Room: Gatlin A3</em></th>

            <th style="width: 40%; text-align: center; border:1px solid #333333;">Track 2<br /><em>Room: Gatlin A4</em></th>
        </tr>
    </thead>
    <tbody>

        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;"> 10:00 am – 10:45 am&nbsp;</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Thriving in 2026 and Beyond: Growing Your Business by Being Your Best Authentic Self</strong></p>
                <p><strong>Speaker:</strong><br /><img src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Rodney_Tatum_sq.png" alt="Rodney Tatum" style="width: 150px;" /><br />Rodney Tatum<br />Owner, Mirror Reflections Auto Spa LLC</p>
                <p><strong>Session Description:</strong><br />You may have heard and likely experienced that running a business has become more challenging in the past few years. For some people this has been a challenge they have overcome. Some individuals
                    are enjoying their best victories. There are fundamental qualities these successful business owners have. I want to share that with you. Valuing who you are and what you want, beyond just the sales, translates in life and business.
                    These traits are timeless and more important than ever.</p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Crafting a Living Mission Statement – How Purpose Drives Growth for Small- &amp; Medium-sized Businesses</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Stanfield,_Timothy_sq.png" style="width: 150px;" /><br />Tim Stanfield, CD-SV<br />Owner, TNS Automotive LLC</p>
                <p><strong>Session Description:</strong><br />A living mission statement is more than just a corporate slogan—it is the guiding compass that defines the purpose, values, and direction of a business. For small- and medium-sized businesses
                    (SMBs), the mission statement serves as a strategic anchor, helping owners and employees align decisions, actions, and culture with long-term goals. Unlike static statements that quickly lose relevance, a living mission statement evolves
                    with the organization. It adapts to market shifts, customer needs, and internal growth, ensuring the business remains both authentic and agile. Crafting one begins with identifying core strengths, audiences, and the unique value the
                    business brings to its market. From there, leaders can build a concise, actionable statement that reflects both current operations and future aspirations. Once established, it must be embedded into hiring, branding, customer service,
                    and performance measurement. By revisiting it regularly and involving team input, SMBs can transform their mission into a living, breathing strategy—one that strengthens employee engagement, builds customer loyalty, and drives sustainable
                    growth.
                </p>
            </td>
        </tr>
        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;"> 11:00 am – 11:45 am</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>How Can the Business Model Accelerate the Growth of Your Business?</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Basso,_Bruno_sq.png" style="width: 150px;" /><br />Bruno Basso, CD-SV<br />Master Detailer, Delta Pro Custom</p>
                <p><strong>Session Description:</strong><br />Business models have been contributing to the growth of innovative and disruptive companies. Through this methodology, you will learn how to create, deliver, and capture value for your business.</p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Bulk Buying for Maximum Profit: How Detailers Can Save Big and Increase Margins</strong></p>
                <p><strong>Speakers:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Mike_Rhines_sq.png" style="width: 150px;" /><br />Michael Rhines, CD-SV, RIT<br />Outside Sales Rep and Industry Advisor, CarCandy
                    Automotive Detail Products</p>
                <p><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Justin_Labato_sq.png" style="width: 150px;" /><br />Justin Labato<br />Owner, JL's Showroom Auto Salon</p>
                <p><strong>Session Description:</strong><br />In today’s competitive detailing industry, every dollar counts—and one of the most powerful ways to protect profits is by rethinking how products are purchased. This presentation will dive into
                    the financial and operational advantages of buying detailing products in bulk. Attendees will see clear, real-world cost comparisons that demonstrate how bulk purchasing can save shops thousands of dollars annually while boosting margins.
                    Beyond just the math, this session will also cover practical strategies for inventory management, dilution ratios, and product storage to ensure bulk supplies are used efficiently and without waste. Mike and Justin will share insights
                    from their extensive industry experience, including case studies of shops that successfully transitioned to bulk buying and saw measurable results in both profit and workflow. Whether you’re a mobile operator or a shop owner managing
                    multiple technicians, this session will provide actionable steps to maximize profitability, streamline operations, and reinvest savings back into your business.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://detail-trainingusa.com/" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2026/sponsors/ada_logo_less_pdg.jpg" style="width: 75px;" /></a></p>
            </td>
        </tr>
        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;">1:00 pm – 1:45 pm</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Marine Detailing and Moving into MPF (Marine Protection Film)</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Angela_Gilham_sq.jpg" style="width: 150px;" /><br />Angela Gilham<br />Owner/Operator/CEO, Elite Marine Protection</p>
                <p><strong>Session Description:</strong><br />This class will discuss marine detailing basics and how to transition into other areas such as MPF, ceramic coatings, and tint specific for marine.</p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>The Road to $5 Million: Processes That Power Growth</strong></p>
                <p><strong>Speaker:</strong><br /><img src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2025/speakers/jackson,_dustin_new_sq.png" alt="Dustin Jackson" style="width: 150px; height: 150px;" /><br />Dustin Jackson, CD-SV,
                    WC
                    <br />Owner, IGL Coatings USA</p>
                <p><strong>Session Description:</strong><br />Big goals don’t happen by accident, they happen because of processes. At EZN Detail, Dustin Jackson and his team are building out the systems that will carry their shop to $5 million in revenue.
                    From estimates to retention to handling cancellations and no-shows, these aren’t just back-office checklists, they’re the heartbeat of a business that wants to grow and scale. In this session, Dustin shares real examples of how processes
                    create consistency, protect your time, and build momentum. Whether your shop is brand-new or you’ve been around for years, you’ll see how focusing on the right processes now sets you up for growth down the road.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://theragcompany.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/the_rag_company-logo.png" style="width: 75px;" /></a></p>
            </td>
        </tr>
        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;">2:00 pm – 2:45 pm</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Achieving Efficiency and Excellence in Auto Detailing with AI-Powered Precision</strong></p>
                <p><strong>Speakers:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Rob_Schruefer_sq.png" style="width: 150px;" /><br />Rob Schruefer, CD-SV, MC-SV, RVC, WC, RIT<br />CEO, On The Spot Mobile Detailing
                    LLC
                </p>
                <p><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Adam_Churchwell_LI_sq.png" style="width: 150px;" /><br />Adam Churchwell<br />COO, On The Spot Mobile Detailing LLC<br /><span style="font-size: 9px;"><em>Photo Credit: <a href="https://www.linkedin.com/in/adam-churchwell/" target="_blank">Adam Churchwell via LinkedIn</a></em></span></p>
                <p><strong>Session Description:</strong><br />This presentation explores how artificial intelligence can transform auto detailing, delivering professional-level results while optimizing workflows. Drawing on the creation and functionality
                    of the Det(AI)ler app, this session uncovers how AI-powered tools can provide tailored, step-by-step guidance to detailers of all skill levels. We will share 20 years of detailing industry experience and show how technology can empower
                    users to focus on achieving excellence with minimal guesswork. Attendees will gain insights into integrating AI technology into their workflow, harness its potential to improve efficiency, and ensure a professional finish every time.
                    The presentation will also address strategies for scaling operations sustainably without compromising quality, making it particularly valuable for eco-conscious professionals and small business owners. Whether newcomers to the trade
                    or seasoned professionals, attendees will leave equipped with practical tools to implement immediately and transform their approach to auto detailing.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://ceramiccoatinginc.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/cci_banner.png" style="width: 100px;" /></a></p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Turbocharge Your Detailing Business: The Full-Throttle Blueprint to Accelerate Your Growth, Attract More Clients, and Maximize Your Profits!</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Tyburski,_Davy.png" style="width: 150px;" /><br />Davy Tyburski, America’s Chief Profit Officer®<br />CEO, BigMoneyDetailer.com<br
                    /></p>
                <p><strong>Session Description:</strong><br />In today’s detailing industry, skill alone isn’t enough, you must run a business that generates consistent growth and profit. In this session, Davy Tyburski, America’s Chief Profit Officer® and
                    CEO of BigMoneyDetailer.com, shares the proven blueprint that shows you how to go from being “good at detailing” to “great at business.” One of the biggest benefits attendees will gain is learning how to craft and communicate their
                    unique story. Clients won’t “hear you” until they know you, and building trust through authenticity sets your business apart. You’ll also learn data-driven decision-making techniques, like Davy’s “Find Your 3 Drops” method, that help
                    eliminate guesswork and focus on what truly drives revenue, profit margins, and efficiency. This session also equips you with practical, repeatable systems to multiply results. You’ll discover how to implement a Referral Introduction
                    System that consistently generates high-quality clients, optimize sales funnels through centers of influence, and deliver memorable client experiences that lead to repeat business. With referrals already accounting for over half of
                    new business in detailing, having a structured introduction process becomes a game-changer. Finally, you will be able to model success from over 15 other industries that Davy serves. Proven frameworks in marketing, customer service,
                    and operations can be adapted to detailing, giving you a competitive edge over businesses that stick with “business as usual.” Combined with the mindset of continuous training and personal development, these strategies provide both
                    the tools and confidence to grow your business. The first 50 who attend his session will receive a new copy of his latest book, “Big Money Detailer Marketing.” Whether you’re just starting out or preparing to expand, this session offers
                    a full-throttle roadmap to attract more clients, maximize profits, and build a thriving detailing business that lasts.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://iglcoatingsusa.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/IGL_Coatings.jpg" style="width: 75px;" /></a></p>
            </td>
        </tr>
        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;">3:00 pm – 3:45 pm</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Detailing con Propósito: Transforma tu Técnica en Negocio y tu Pasión en Éxito (Detailing with Purpose: Transform your Technique into a Business and your Passion into Success)</strong></p>
                <p><strong>Orador/Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Principe,_Jose_Orlando_sq.png" style="width: 150px;" /><br />José "Orlando" Principe, CD-SV, RIT<br />Master Detailer,
                    OP Detailer Academy</p>
                <p><strong>Descripción de la sesión:&nbsp;</strong><br />En esta charla quiero hablar desde la experiencia real, no desde la teoría. Durante años he visto a muchos técnicos dominar la técnica, pero sentirse estancados porque no saben cómo
                    convertir su talento en un negocio rentable. En “Detailing con Propósito” comparto el camino que recorrí para pasar de ser un técnico que solo pulía autos, a liderar una academia con impacto internacional. Esta presentación está diseñada
                    para ayudarte a conectar tres cosas: tu técnica, tu mentalidad y tu visión como profesional del detailing. Voy a compartir los errores que más cuestan tiempo y dinero, pero también las estrategias que me permitieron trabajar con marcas,
                    formar equipos y construir una carrera con propósito. No vengo a motivar desde la emoción, sino desde la claridad. Quiero que salgas de esta charla con herramientas, ideas y decisiones que puedas aplicar, ya sea que estés comenzando
                    o buscando escalar tu negocio. Este es el tipo de conversación que me habría gustado escuchar cuando empecé.</p>
                <p><strong>Session Description:</strong><br />In this talk, I want to speak from real-world experience, not theory. For years, I've seen many technicians master the technique but feel stuck because they don't know how to turn their talent
                    into a profitable business. In "Detailing with Purpose," I share the journey I took from being a technician who only polished cars to leading an academy with international impact. This presentation is designed to help you connect three
                    things: your technique, your mindset, and your vision as a detailing professional. I'll share the mistakes that cost the most time and money, but also the strategies that allowed me to work with brands, build teams, and create a purposeful
                    career. I'm not here to motivate through emotion, but through clarity. I want you to leave this talk with tools, ideas, and decisions you can apply, whether you're just starting out or looking to scale your business. This is the kind
                    of conversation I wish I'd had when I began.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://umdistributorsinc.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/UM_Distributors.png" style="width: 75px;" /></a></p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>Image. Atmosphere. Results –&nbsp;Integrity and Consistency Build a Business, Not Marketing Gimmicks</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Krauss,_Justin_sq.png" style="width: 150px;" /><br />Justin Krauss, CD-SV<br />Owner/Operator, Western Colorado Detail Supply</p>
                <p><strong>Session Description:</strong><br />Your image must instill confidence. When a customer walks into your shop, they are making an instant judgment about whether you are the kind of business they can trust with their vehicle. That
                    decision happens in seconds, before you ever speak a word—and it’s shaped by your appearance, your shop’s atmosphere, and the way you present your work. In the detailing industry, success isn’t built on flashy marketing alone—it’s
                    built on the alignment between your image, your atmosphere, and your results. You can invest $200,000 a year in Facebook ads, run endless promotions, and flood your social media feed with boosted posts. But if your presentation, your
                    shop’s environment, and the experience you deliver don’t measure up to the promises in your advertising, your customers won’t stay. The reality is simple: consistency is the most powerful marketing tool you have. This session will
                    walk attendees through the essential building blocks of a credible, professional brand that earns customer trust and loyalty—the kind of trust that creates repeat business and word-of-mouth referrals that no paid ad can match. We’ll
                    break down what “walking the walk” really means in the detailing industry, with practical, actionable steps that shops of all sizes can implement immediately. We’ll start with professional image—why the way you present yourself sets
                    the tone for every customer interaction. From uniform standards to personal grooming, these are small but crucial elements that communicate you’re serious about your craft. We’ll cover professional attire for all—not just owners, but
                    every team member. When your staff looks polished and uniform, it conveys organization, pride, and reliability before a single word is spoken. Next, we’ll focus on creating a showroom that breeds confidence. This isn’t about expensive
                    décor—it’s about cleanliness, organization, and displaying your work in a way that tells the customer, “Your vehicle will be in good hands.” We’ll discuss how layout, lighting, and visible results can influence purchasing decisions
                    on the spot. A well-presented pricing structure is another key piece. If your pricing is confusing, hidden, or poorly formatted, customers feel uncertain. We’ll talk about how clear, transparent pricing builds trust—and why format,
                    font choice, and visual design matter more than you think. Your website is your digital showroom, and it must reflect the same professionalism as your physical space. We’ll explore how to make sure your site is easy to navigate, visually
                    appealing, and optimized to showcase your best work. Finally, we’ll address process—from check-in to check-out. A smooth, professional process shows customers you value their time and care for their vehicle every step of the way. From
                    paperwork and pre-inspection photos at check-in to a clean, polished delivery at check-out, these touchpoints reinforce your professionalism and help build lasting relationships. Bonus Takeaway: Every attendee will walk away with ready-to-use
                    TV display slides for in-shop pricing presentations and a fully editable website template—completely free—so you can start implementing what you learn the same day. By the end of this session, you’ll have a clear, repeatable formula
                    for aligning your image, atmosphere, process, and results to build a business that thrives on reputation, not just marketing spend. When every piece of your customer’s experience reinforces the next, you don’t just make a sale—you
                    earn a lifelong client.</p>
            </td>
        </tr>
        <tr style="border:1px solid #333333;">
            <td style="border:1px solid #333333;">4:00 pm – 4:45 pm</td>
            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>History of Automotive Paints: How to Work on Museum and Collectible Vehicles –&nbsp;A Body Shop Perspective</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/speakers/Bob_Wrasman_sq.png" style="width: 150px;" /><br />Robert "Bob" Wrasman, CD-SV, RIT<br />International Trainer, Car Brite</p>
                <p><strong>Session Description:</strong><br />Everyone would love to work on some of the coolest cars in the world. The problem is having the knowledge and the confidence to approach these types of vehicles. This class will give you an inside
                    view of what to do. You will learn the different types of paint encountered in a museum or private collection, which is different than what you may encounter every day. Knowing the difference, you will be able to identify when and
                    when <em>not</em> to work on different paints.</p>
                <p><strong>Sponsored By:</strong><br /><a href="https://www.barjacktools.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/barjack_1_3_.png" style="width: 125px;" /></a></p>
            </td>

            <td style="text-align: left; vertical-align: top; border:1px solid #333333;">
                <p><strong>How to Create Predictable &amp; Repeatable Results in Your Shop or Mobile Business</strong></p>
                <p><strong>Speaker:</strong><br /><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2026/speakers/bence,_chris__2.jpeg" style="width: 150px;" /><br />Chris Bence, CD-SV, MC<br />Owner, Swerve Pro Detailing
                    LLC
                </p>
                <p><strong>Session Description:</strong><br />Long-term success in business requires great systems to ensure quality in the work performed and the ability to transfer knowledge to others. One of the most universally applied means of creating
                    trainable and repeatable processes is the implementation of Standards Programs. At the heart of a Standards Program is a Standard Operating Procedure (SOP) but wait…there's more. Quality Standards, Process Standards, and Controls can
                    help make sure targeted outcomes are achieved every single time. In this session, Chris Bence will share some of his experience from over 25 years of process management consulting to help you understand the business case for implementing
                    such programs and give you guidance on how to start this worthwhile journey in your own business. The session will begin with the "why" and a definition of the different facets of a Standards Program. Then we will cover some of the
                    common methods organizations use and how to get started while keeping things simple and manageable.</p>
            </td>
        </tr>

    </tbody>
</table>
<p><br /><a name="awards" id="awards"></a>Many IDA members are presenting sessions on other educational tracks on <strong>Wednesday, January 28</strong> (<a href="https://www.mobiletechexpo.com/mte-101" target="_blank">MTE 101</a>) and <strong>Thursday, January 29&nbsp;</strong>(
    <a href="https://www.mobiletechexpo.com/education" target="_blank">Education Day</a>) – check out the full schedule on the MTE website!</p>
<p>IDA Certified Detailers, be sure to submit entries for all sessions attended into your <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a>. Remember: in order to attend any education sessions, you need to
    select the Education pass during <a href="https://www.mobiletechexpo.com/get-tickets" target="_blank">registration on the MTE website</a>.</p>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">IDA Awards Gala and Annual Business Meeting</span></strong></h4>
<p><span><strong><span style="font-size: 16px;"><span style="font-family: 'Arial Black';"><span style="color: #333333;">Friday, January 30, 2026 | 5:30 – 7:30 pm<br /><span style="font-size: 14px;">Doors open at 5:00, program begins at 5:30<br />Room: <span style="color: #be1f24;">*New location*</span>&nbsp;</span>
    </span>
    </span>
    </span>
    </strong><span style="font-size: 16px;"><span style="font-family: 'Arial Black';"><span style="color: #333333;"><span style="font-size: 14px;">Panzacola F1 &amp; F2</span></span>
    </span>
    </span>
    </span>
</p>
<p>We invite members and non-members to join friends and fellow industry professionals for a night of celebration and connection. Join us for the IDA Awards Gala and Annual Business Meeting!</p>
<p><strong>Reasons to Attend:</strong><br /></p>
<ul>
    <li>Complimentary hors d'oeuvres, and a cash bar to get your night started.&nbsp;<br /></li>
    <li>Find out who has won an IDA award.&nbsp;<br /></li>
    <li>Celebrate the newest Hall of Fame inductees.&nbsp;<br /></li>
    <li>Learn about the state of the industry and the IDA.&nbsp;<br /></li>
    <li>Hear important announcements first!&nbsp;<br /></li>
    <li>Hang out with fellow industry professionals, friends, colleagues, and peers.</li>
    <li>Participate in a silent auction, with proceeds to benefit the&nbsp;IDA Scholarship Program.</li>
    <li>Maybe you could be the winner of a raffle prize (provided by Title Sponsor The Rag Company)!</li>
</ul>

<p><strong><span style="color: #be1f24;"><span style="font-family: 'Arial Black';">IDA Awards Gala and Annual Business Meeting Sponsored By:</span></span></strong></p>
<table style="width: 50%;">
    <tbody>
        <tr>
            <td style="text-align: center;">&nbsp;<a href="https://appearancetg.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/ATG_Logo_Color_W_O_Text.png" style="width: 125px;" /></a></td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;<a href="https://ardexlabs.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/Ardex_Logo_2023_crop.png" style="width: 100px;" /></a></td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;<a href="https://theragcompany.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/the_rag_company-logo.png" style="height: 100px;" /></a></td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;<a href="https://www.ulgo.jp/global/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/sponsors/ULGO_logo_B_nobg.png" style="width: 150px;" /></a></td>
        </tr>



    </tbody>
</table>
<!--  <br />Doors open at 5:30 pm with appetizers and cash bar; event presentation begins at 6:00 pm<br /><em>Room: Lafayette 1-5</em>

<p><span style="color: #333333;">Come to our IDA Awards Gala and Annual Business Meeting!&nbsp; Doors open at 5:30 pm with hors d'oeuvres and a cash bar.&nbsp; The event will begin at 6:00 pm.&nbsp; We will update you on the state of the industry and the IDA, announce the IDA
    Awards winners, induct the next class of the IDA Hall of Fame, and give you the opportunity to connect one-on-one with other members and industry professionals.&nbsp; All are welcome to attend!</span></p>
<p><span style="color: #333333;">There will be an IDA Hall of Fame social gathering immediately following the Gala to honor all IDA Hall of Fame awardees.&nbsp; Open to IDA members and non-members.</span></p>
 -->
<!-- <p><strong><span style="color: #be1f24;">IDA Awards Program Sponsored By:</span></strong></p>
<table style="width: 35%;">
    <tbody>
        <tr>
            <td style="text-align: center;">&nbsp;<a href="https://ardexlabs.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2025/sponsors/Ardex_Logo_2023_crop.png" style="vertical-align: top; height: 100px;" /></a></td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;<a href="https://www.sb3coating.com/" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2025/sponsors/SB3_Coatings.png" style="vertical-align: top; height: 100px;" /></a></td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;</td>
            <td>&nbsp;</td>
            <td style="text-align: center;">&nbsp;</td>
            <td>&nbsp;</td>

        </tr>
    </tbody>
</table> -->




<!-- <a name="booth" id="booth"></a>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">IDA Exhibit Booth #2102</span></strong></h4>
<p><span style="color: #333333;"><strong><span style="font-size: 16px;"><span style="font-family: 'Arial Black';">Exhibit Hours:</span></span>
    </strong><br />Friday, January 30, 2026: 10:00 am –&nbsp;5:00 pm<br />Saturday, January 31, 2026: 10:00 am –&nbsp;4:00 pm</span>
</p>
<p><span style="color: #333333;"><em><a href="https://www.mobiletechexpo.com/floorplan" target="_blank"><img alt="MTE Show Floorplan" src="https://the-ida.com/resource/resmgr/events/mte/2026/2026_MTE_Floor_Plan.png" style="width: 85%; height: 559px;" /></a></em></span></p>
<p><span style="color: #333333;"><a href="https://www.mobiletechexpo.com/floorplan" target="_blank">Click here to view the full floor plan.</a></span></p>
<p style="color: #333333;"><strong><span style="font-family: 'Arial Black'; font-size: 16px;">Volunteer at the IDA Booth:</span></strong><br />If you are looking for an opportunity to network with fellow detailing professionals and contribute to the IDA community, we would love
    for you to join us as a volunteer at the IDA Booth. We need 2-3 volunteers per timeslot. <span style="text-decoration: underline;">We also especially need help with booth takedown once the exhibit floor hours end at 4:00 pm on Saturday, January 31.</span>    If you are interested in volunteering for any of the following open timeslots (all listed in Eastern Time), please contact us at&nbsp;<a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE">info@the-ida.com</a>.</p>
<ul style="color: #333333;">
    <li><strong>Friday, January 30</strong>
        <ul>
            <li><del>10:00 am –&nbsp;12:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
            <li><del>12:00 pm –&nbsp;2:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
            <li><del>2:00 pm –&nbsp;5:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
        </ul>
    </li>
    <li><strong>Saturday, January 31</strong>
        <ul>
            <li><del>10:00 am –&nbsp;12:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
            <li><del>12:00 pm –&nbsp;2:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
            <li>2:00 pm –&nbsp;4:00 pm</li>
            <li>Booth Takedown: Starting at 4:00 pm</li>
        </ul>
    </li>
</ul>
<h4><a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE" class="small-padding-bottom formbutton"><span style="text-decoration: underline;">Count me in!</span></a></h4>
<!-- <p><span style="color: #333333;"><strong>Meet the 2025 IDA President</strong><br /><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2025/speakers/craig_brigham_sq.png" style="width: 150px;" /><br />Each day between 10:00 am – 11:00 am and 2:00 pm – 3:00 pm, we invite you to come by the IDA Booth to meet your 2025 IDA President, Craig Brigham, CD-SV, MC.&nbsp; This is your opportunity to engage directly with the leadership of the IDA and play a role in shaping the future of our association and the detailing industry.&nbsp; Whether you’re a longtime member or new to the IDA, we’d love to see you.</span></p>
<p><span style="color: #333333;"><strong>Ribbons, Scavenger Hunt, and More</strong><br />Swing by the IDA Booth to pick up your <a href="https://the-ida.com/resource/resmgr/events/mte/2025/IDA_QR_Code_Scavenger_Hunt_H.pdf" target="_blank">Scavenger Hunt exhibitor list</a>.&nbsp; View commercials from our sponsors to see the latest technology and products in the detailing industry.&nbsp; Check out the latest IDA merchandise (<a href="https://the-ida.com/page/Merch-Store" target="_blank">shop here!</a>), and pick up free IDA marketing materials.&nbsp; Members and Certified Detailers, pick up your IDA Member ribbon and IDA Certified Detailer ribbon!&nbsp; Not an IDA member yet?&nbsp; Sign up at the booth (there's a free gift involved)!</span></p>
 -->
<!-- <a name="certification" id="certification"></a>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">IDA Certification Event - Phase I &amp; II (CD-SV), Motorcycle &amp; SV (MC-SV), RV (RVC), and Watercraft (WC)</span></strong><span style="font-size: 14px;"></span></h4>
<p><b><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Friday, January 30, 2026</span></span></b><br /></p>
<ul>
    <li>Phase I - Certified Detailer (CD) Presentation: 9:30 am – 11:00 am</li>
    <li>Phase I - Certified Detailer (CD) Exams: 11:00 am – 2:00 pm</li>
    <li>Specialty Exams: 11:00 am – 2:00 pm<strong><em><span style="color: #be1f24;"> Current Certified Detailers may register for up to two specialties; those taking CD exams onsite may register for one specialty</span></em></strong>
        <ul>
            <li>Motorcycle Certification (MC)</li>
            <li>RV Certification (RVC)</li>
            <li>Watercraft Certification (WC)</li>
        </ul>
    </li>
    <li>Motorcycle Certification Skills Validation (MC-SV): 2:00 pm – 4:00 pm
        <ul>
            <li>Space is limited to 1 registrant.</li>
        </ul>
    </li>
</ul>
<p><b><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Saturday, January 31, 2026</span></span></b><br /></p>
<ul>
    <li>Phase II - Skills Validation (CD-SV): 8:00 am – 4:00 pm (Testing is in two-hour timeslots. Select your timeslot during registration)</li>
    <li>Motorcycle Certification Skills Validation (MC-SV): 8:00 am – 4:00 pm (Testing is in one-hour timeslots. Select your timeslot during registration)</li>
</ul>
<h4><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Where:</span></span>
</h4>
<p>Mobile Tech Expo 2026<br />Rosen Shingle Creek<br />9939 Universal Blvd<br />Orlando, Florida 32819<br />United States<br /></p>
<p><strong><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Room Assignments:</span></span></strong><br /></p>
<p>CD and specialty exams:&nbsp;St. Johns 22-23 and/or St. Johns 24-25 (Level 2)<br />SV testing: Show floor #1233</p>
<h4><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Registration:</span></span>
</h4>
<p><a href="https://the-ida.com/event/certification-mte-2026" target="_blank" class="formbutton">REGISTER NOW</a></p>
<p>You may register for an individual certification event or a combination of multiple certification events. If registration is full, please <a href="mailto:info@the-ida.com" id="MTE Certification Testing Registration">contact us</a> to be put on our waitlist.</p>
<p><strong><span style="font-family: 'Arial Black';"><span style="font-size: 16px; color: #333333;">Pricing for each event:</span></span><br /></strong></p>
<p>Members - $200<br />Non-Members - $400</p>
<p><strong><span style="color: #be1f24;">NOTE: </span></strong>Current Certified Detailers <span style="text-decoration: underline;">MAY</span> register for up to two specialty exams; those taking CD exams onsite may register for one specialty (they will
    be held concurrently). If you want to register for both Phase II (SV) and Motorcycle Certification Skills Validation (MC-SV), you <span style="text-decoration: underline;">MUST</span> select two different timeslots at registration.</p>
<p><span style="color: #be1f24;">*Not a Member? <a href="https://the-ida.com/page/Join_Us" target="_blank"><span style="text-decoration: underline;">Join the IDA before registering to obtain the member rates.</span></a>
    </span>
</p>


<!-- <p><em>Details coming soon!</em></p>
<p><strong> Phase I &amp; II + Watercraft &amp; Motorcycle </strong></p>
<p><strong><span style="color: #333333;">
<span style="font-size: 14px;">Friday, January 31, 2025<br />
    </span></span></strong></p>
<ul>
    <li>Phase I - Certified Detailer (CD): 9:00 am – 12:00 pm<br /></li>
    <li>Specialty Exams: 1:00 pm – 5:00 pm
        <ul>
            <li>Motorcycle Certification (MC)<br /></li>
            <li>RV Certification (RVC) <strong><em><span style="color: #be1f24;">Launching at MTE!</span></em></strong>
            </li>
            <li>Watercraft Certification (WC)<br /></li>

        </ul>
    </li>
</ul>

<p><span style="color: #333333;"><span style="font-size: 14px;"><strong>
    Saturday, February 1, 2025</strong><br /></span></span>
</p>
<ul>
    <li><span style="color: #333333;"><span style="font-size: 14px;">Phase II - Skills Validated (CD-SV): 8:00 am – 4:00 pm&nbsp;</span></span>
        <ul>
            <li><span style="color: #333333;"><span style="font-size: 14px;">Testing is in two-hour timeslots. Space is limited to 4 registrants per timeslot.<br /></span></span>
            </li>
        </ul>
    </li>
    <li><span style="color: #333333;"><span style="font-size: 14px;">Motorcycle Certification Skills Validation (MC-SV): 8:00 am – 1:00 pm <strong><em><span style="color: #be1f24;">Launching at MTE!</span></em>
        </strong><br /></span>
        </span>
        <ul>
            <li><span style="color: #333333;"><span style="font-size: 14px;">Testing is in one-hour timeslots. Space is limited to 1 registrant per timeslot.</span></span>
            </li>
        </ul>
    </li>
</ul>
<p><span style="color: #333333;"><span style="font-size: 14px;"><strong>Registration:</strong><br />You may register for an individual certification event or a combination of multiple certification events.&nbsp; Before registering for any of the Specialty exams or Skills Validated events, the applicant must have already completed Phase I Certification (or plan on completing at the event), having passed the ten written exams, to fulfill the classification of Certified Detailer.&nbsp; To register for the Motorcycle Certification Skills Validation (MC-SV) event, you must have already completed Motorcycle Certification (MC) or plan on completing at the event, having passed the five written exams, to fulfill the classification of CD, MC.</span></span>
</p>
<p><span style="color: #333333;"><span style="font-size: 14px;"><strong>Please note:</strong> You <span style="text-decoration: underline;">MAY</span> register for more than one specialty exam (they will be held concurrently).&nbsp; If you want to register
    for both Phase II (SV) and Motorcycle Certification Skills Validation (MC-SV), you <span style="text-decoration: underline;">MUST</span> select two different timeslots at registration.</span>
    </span>
</p>
<p><span style="color: #333333;"><span style="font-size: 14px;"><strong>Pricing for each event:</strong><br />Members - $200<br />Non-Members - $400</span></span>
</p>
<h4><a href="https://the-ida.com/event/certification-mte-2025" target="_blank" class="small-padding-bottom formbutton"><span style="text-decoration: underline;">REGISTER NOW</span></a></h4> -->

<h4><span style="font-family: 'Arial Black'; font-size: 18px;">Present a Session for Education Day</span></h4>
<p>Are you interested in sharing your expertise with the detailing community and plan on attending <a href="https://www.mobiletechexpo.com/" target="_blank">Mobile Tech Expo (MTE)</a> in Orlando, Florida, February 10–13, 2027? Present an educational session
    on IDA's behalf for MTE Education Day on Thursday, February 11, 2027!</p>

<p>If interested, please <a href="https://the-ida.com/page/MTESpeakers2027" target="_blank">submit a Speaker Proposal Form here</a> (member login required). All submissions will be reviewed by the IDA Events &amp; Education Committee. Members will be notified
    of whether or not they have been selected to present by mid-October.</p>

<p><strong>Submissions must include:</strong></p>
<ul>
    <li>Title of your presentation (can be a working title)</li>
    <li>Speaker bio (3-6 sentences) and headshot/professional photo</li>
    <li>Abstract/presentation summary (150 words minimum)</li>
    <li>Three (3) learning objectives</li>
    <li>Presentation language and target audience</li>
    <li>Your previous speaking experience</li>
</ul>

<p style="text-align: center;"><strong><span style="font-size: 20px;">Submission Deadline: Friday, September 4, 2026, 12 pm Central</span></strong></p>

<p>For inquiries, reach out to us at <a href="mailto:info@the-ida.com?subject=IDA%20at%20MTE%20Speaker%20Proposal">info@the-ida.com</a>.</p>

<p>Don't miss this chance to educate and engage with fellow industry professionals at MTE 2027!</p>
<p style="text-align: center;"><a href="https://the-ida.com/page/MTESpeakers2027" target="_blank" class="formbutton">Submit your proposal 👉</a></p>
<a name="sponsorship" id="sponsorship"></a>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">IDA at MTE Sponsorships</span></strong></h4>
<p><span style="color: #333333;">All MTE sponsorship opportunities are time-sensitive and will be offered on a first-come, first-served basis.</span></p>
<p><span style="color: #333333;">Please take a moment to consider the opportunities below, knowing that they are an invaluable investment in your company and our organization! Sign up directly through the links below.</span></p>
<p><span style="color: #333333;"><a href="https://the-ida.com/resource/resmgr/events/mte/2027/2027_sponsorship_kit_mte.pdf" target="_blank"><u>Download the registration form as a PDF.</u></a></span></p>
<p><span style="color: #333333;"><em>Thank you for your support of the IDA!</em></span></p>
<ul>
    <li><span style="color: #333333;"><strong><del>IDA "Kitchen Sink" Sponsorship ($8,400)</del></strong>&nbsp;<strong><em><span style="color: #5f497a;">EXCLUSIVE!</span></em>
        </strong> - <strong><span style="color: #be1f24;">SOLD OUT</span></strong></span>
    </li>
    <li><span style="color: #333333;"><a href="https://the-ida.com/store/viewproduct.aspx?id=27011511" target="_blank"><span style="text-decoration: underline;"><strong>IDA at MTE Title Sponsorship ($3,307.50 ea.)</strong></span></a>&nbsp;- Three (3) sponsorships
        available
        </span>
    </li>
    <li><span style="color: #333333;"><a href="https://the-ida.com/store/viewproduct.aspx?id=27011553" target="_blank"><span style="text-decoration: underline;"><strong>IDA Awards Gala &amp; Annual Business Meeting Reception Sponsorship&nbsp;($2,205.00 ea.)</strong></span></a>&nbsp;-
        Three (3) sponsorships available</span>
    </li>
    <li><span style="color: #333333;"><a href="https://the-ida.com/store/viewproduct.aspx?id=27011700" target="_blank"><span style="text-decoration: underline;"><strong>IDA Awards Gala Reserved Table Sponsorship ($262.50 ea.)</strong></span></a> - Choose
        preferred location during checkout</span><br /></li>
    <li><span style="color: #333333;"><a href="https://the-ida.com/store/viewproduct.aspx?id=27011763" target="_blank"><span style="text-decoration: underline;"><strong>IDA at MTE Education Day Session Sponsorship ($551.25 ea.)</strong></span></a>&nbsp;-
        Nine (9) sponsorships available</span><br /></li>
</ul>
<p><span style="color: #333333;">Please contact the IDA Central Office at&nbsp;<a href="mailto:info@the-ida.com?subject=MTE%20Sponsorship">info@the-ida.com</a>&nbsp;if you have any questions or would like more information.</span></p>
<!-- <p><span style="color: #333333;"><span style="box-sizing: inherit; font-weight: bolder; background-color: #ffffff; color: #333333;"><span style="box-sizing: inherit; color: #be1f24;">We are now past the print deadline.&nbsp; Sponsors who sign up on or after Jan. 26, 2024 will be recognized digitally.</span></span>
    </span>
</p> -->
<!-- <a name="prize" id="prize"></a>
<hr />
<h4><strong><span style="font-family: 'Arial Black'; font-size: 18px;">IDA Supplier Member Scavenger Hunt and Prize Giveaway</span></strong></h4>
<p><span style="color: #333333;">We are excited to offer MTE attendees the opportunity to win amazing prizes at this year's IDA Booth at MTE! Participants will be able to earn entries by completing various activities throughout the show, such as visiting IDA Supplier Member booths during our <a href="https://the-ida.com/resource/resmgr/events/mte/2026/IDA_QR_Code_Scavenger_Hunt_H.pdf" target="_blank">Scavenger Hunt</a> activity. <a href="https://the-ida.com/page/2026MTEGiveawayRules" target="_blank">Click here</a> for full giveaway details.</span></p>
<p><span style="color: #333333;">Are you a Supplier looking to donate a prize? <a href="https://the-ida.com/page/2026MTEGiveaways" target="_blank">Click here!</a></span></p>
<p style="text-align: center;"><span style="color: #333333;"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2026/2026_MTE_Prizes_comp.png" style="width: 100%;" /><br /><em><span style="font-size: 12px;">Happy IDA Giveaway winners with just a few of the many supplier-donated prizes at MTE 2025</span></em>
    </span>
</p> -->]]></description>
<pubDate>Wed, 10 Feb 2027 05:00:00 GMT</pubDate>
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