
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom">
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<title>News &amp; Press</title>
<link>https://the-ida.com/news/default.asp</link>
<description><![CDATA[  Read about the latest industry updates, catch up on member news, and find educational articles with best business practices and insider tips from top industry professionals.*&nbsp; 
  *The views and opinions expressed in member-written and sponsored articles are those of the author(s) and do not necessarily reflect the official policy or position of the IDA.  ]]></description>
<lastBuildDate>Mon, 18 May 2026 08:24:19 GMT</lastBuildDate>
<pubDate>Mon, 22 Dec 2025 14:16:00 GMT</pubDate>
<copyright>Copyright &#xA9; 2025 International Detailing Association</copyright>
<atom:link href="https://the-ida.com/news/news_rss.asp?cat=14013" rel="self" type="application/rss+xml"></atom:link>
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<title>2026 is YOUR Year – Get IDA Certified at MTE!</title>
<link>https://the-ida.com/news/news.asp?id=717075</link>
<guid>https://the-ida.com/news/news.asp?id=717075</guid>
<description><![CDATA[<h1 style="color: #be1f24; font-family: 'Arial Black', Gadget, sans-serif; font-size: 22px; text-align: center;"><u><a href="https://the-ida.com/event/certification-mte-2026" target="_blank">IDA Certification Event - Phase I &amp; II (CD-SV), Motorcycle &amp; SV (MC-SV), RV (RVC), and Watercraft (WC) at Mobile Tech Expo</a></u></h1>
<h4 style="color: #000000; font-family: 'Arial Black', Gadget, sans-serif; font-size: 18px; text-align: center;">Friday, January 30, 2026 – Saturday, January 31, 2026</h4>
<p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 12px; text-align: center;"><strong>Rosen Shingle Creek | 9939 Universal Blvd, Orlando, Florida 32819, United States</strong></p>

<a href="https://the-ida.com/event/certification-mte-2026" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/MTE/2026/Past%20Cert_comp.png?cb=784300" style="max-width: 100%; height: auto !important; width: auto !important;" /></a>



<p><br />Level up your craft and set the tone for your most successful year yet! Investing in your expertise now builds confidence, credibility, and momentum that will carry through every vehicle you touch this year. Start 2026 strong, sharpen your edge, and make
    this the year you raise your standards—and your results. Get <a href="https://the-ida.com/event/certification-mte-2026" target="_blank">IDA certified at MTE</a> to show that you’re committed to excellence, growth, and staying ahead of the curve. Learn
    more about the requirements and what is covered with each phase of testing and specialty certification <a href="https://the-ida.com/event/certification-mte-2026" target="_blank">here</a>. Contact <a href="mailto:info@the-ida.com">info@the-ida.com</a>    to be added to the waitlist if slots fill up for your preferred timeslot.</p>



<p style="font-family: 'Arial Black', Gadget, sans-serif;"><strong>Friday, January 30, 2026</strong></p>
<ul>
    <li>Phase I - Certified Detailer (CD) Presentation: 9:30 am – 11:00 am</li>
    <li>Phase I - Certified Detailer (CD) Exams: 11:00 am – 2:00 pm</li>
    <li>Specialty Exams: 11:00 am – 2:00 pm <strong><em><span style="color: #be1f24;">Current Certified Detailers may register for up to two specialties; those taking CD exams onsite may register for one specialty</span></em></strong>
        <ul class="depth-1">
            <li>Motorcycle Certification (MC)</li>
            <li>RV Certification (RVC)</li>
            <li><span>Watercraft Certification (WC)</span></li>
        </ul>
    </li>
    <li><span>Motorcycle Certification Skills Validation (MC-SV): 2:00 pm – 4:00 pm</span>
        <ul class="depth-1">
            <li><span>Space is limited to 1 registrant for this timeslot.</span></li>
        </ul>
    </li>
</ul>
<p style="font-family: 'Arial Black', Gadget, sans-serif;"><strong>Saturday, January 31, 2026</strong></p>
<ul>
    <li>Phase II - Skills Validation (CD-SV): 8:00 am – 4:00 pm
        <ul class="depth-1">
            <li>Testing is in two-hour timeslots. Space is limited to 4 registrants per timeslot.</li>
        </ul>
    </li>
    <li>Motorcycle Certification Skills Validation (MC-SV): 8:00 am – 4:00 pm
        <ul class="depth-1">
            <li><span>Testing is in two-hour timeslots. Space is limited to 1 registrant per timeslot.</span></li>
        </ul>
    </li>
</ul>


<p><span>You may register for an individual certification event or a combination of multiple certification events. Before registering for any of the specialty exams or Skills Validated events, you must have already completed Phase I Certification (or plan on completing at the event), having passed the ten written exams, to fulfill the classification of Certified Detailer. To register for the Motorcycle Certification Skills Validation (MC-SV) event, you must have already completed Motorcycle Certification (MC) or plan on completing at the event, having passed the five written exams, to fulfill the classification of CD, MC.</span></p>

<p><span>Please note: Current Certified Detailers <u>MAY</u> register for up to two specialty exams; those taking CD exams onsite may register for one specialty (they will be held concurrently). If you want to register for both Phase II (SV) and Motorcycle Certification Skills Validation (MC-SV), you <u class="underline-children">MUST</u> select two different timeslots at registration.</span></p>

<p style="font-family: 'Arial Black', Gadget, sans-serif;"><span><strong>Pricing for each event:</strong></span></p>
<p><span>Members - $200<br /></span>Non-Members - $400</p>

<p><span>*Not a Member?</span> <a href="https://the-ida.com/page/Join_Us" target="_blank">Join the IDA</a>
    <span> before registering to obtain the member rate!</span></p>
<p><span>&nbsp;</span>
</p>

<p style="text-align: center;"><a href="https://the-ida.com/event/certification-mte-2026" target="_blank" class="formbutton">Register Now</a></p>
<p style="text-align: center;">&nbsp;</p>

<p style="text-align: center;"><a href="https://the-ida.com/event/mte-2026" target="_blank" class="formbutton">View Full #IDAatMTE Schedule</a></p>
<p style="text-align: center;">&nbsp;</p>




<hr /><img alt="" src="https://ida.informz.net/ida/data/images/Events/MTE/2026/2026%20MTE%20Sponsors%20Footer.png?cb=368398" style="max-width: 100%; height: auto !important; width: auto !important;" />

<p style="text-align: center;"><a href="https://the-ida.com/page/PromoteYourBusiness#MTE" target="_blank" class="formbutton">Become a Sponsor</a></p>]]></description>
<pubDate>Mon, 22 Dec 2025 15:16:00 GMT</pubDate>
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<title>Volunteer at the IDA Booth at MTE 2026!</title>
<link>https://the-ida.com/news/news.asp?id=714795</link>
<guid>https://the-ida.com/news/news.asp?id=714795</guid>
<description><![CDATA[<a href="https://the-ida.com/event/mte-2026" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/MTE/2026/IDA%20Booth.png?cb=249474" style="max-width: 100%; height: auto !important; width: auto !important;" /></a>
<h4 style="color: #005487; font-family: 'Arial Black', Gadget, sans-serif; font-size: 20px;"><u>IDA Exhibit Booth #2102</u></h4>
<h4 style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 18px;"><strong><span style="color: #000000;">Exhibit Hours:</span></strong></h4>
<p><strong>Friday, January 30, 2026:</strong> 10:00 am – 5:00 pm<br /><strong>Saturday, January 31, 2026:</strong> 10:00 am – 4:00 pm</p>

<p>The IDA is excited for another year at <a href="https://the-ida.com/event/mte-2026" target="_blank">Mobile Tech Expo</a>! If you are looking for an opportunity to network with fellow detailing professionals and contribute to the IDA community, we would
    love for you to join us as a volunteer at the IDA Booth. We need 2-3 volunteers per timeslot. <span style="text-decoration: underline;">We also especially need help with booth takedown once the exhibit floor hours end at 4:00 pm on Saturday, January 31.</span> If you are interested in volunteering for any
    of the following timeslots (all listed in Eastern Time), please contact us at <a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE">info@the-ida.com</a>.</p>

<p><strong>Friday, January 30</strong></p>
<ul class="depth-0" style="padding-left: 28px;">
    <li style="padding-left: 3.5px;"><del>10:00 am – 12:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
    <li style="padding-left: 3.5px;"><del>12:00 pm – 2:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
    <li style="padding-left: 3.5px;">2:00 pm – 5:00 pm</li>
</ul>
<p><strong>Saturday, January 31</strong></p>
<ul class="depth-0" style="padding-left: 28px;">
    <li style="padding-left: 3.5px;"><del>10:00 am – 12:00 pm</del> <span style="color: #be1f24;">FULL</span></li>
    <li style="padding-left: 3.5px;">12:00 pm – 2:00 pm</li>
    <li style="padding-left: 3.5px;">2:00 pm – 4:00 pm</li>
    <li style="padding-left: 3.5px;">Booth Takedown – Starting at 4:00 pm</li>
</ul>
<p>&nbsp;</p>
<p style="text-align:center;"><a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE" class="formbutton">Count me in!</a></p>]]></description>
<pubDate>Tue, 18 Nov 2025 22:57:00 GMT</pubDate>
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<title>Exclusive MTE Registration Discount for IDA Members!</title>
<link>https://the-ida.com/news/news.asp?id=710462</link>
<guid>https://the-ida.com/news/news.asp?id=710462</guid>
<description><![CDATA[<table width="100%" class="A3D1E3F5B-1B95-F806-1D6C-315D75B5A262" cellpadding="0" cellspacing="0" style="border-top: 1px solid #231f20; border-left: 1px solid #231f20; border-right-style: solid; border-bottom-style: solid; border-right-color: #231f20; border-bottom-color: #231f20; border-image: initial; border-collapse: collapse; background-color: #9baac1;">
    <tbody>
        <tr>
            <td align="left" style="padding: 20px;">
                <table width="100%" class="A7BA8180B-837E-7461-6C13-3B36EDE36827" cellpadding="0" cellspacing="0" style="border: 2px solid #000000; border-collapse: collapse; background-color: #ffffff;">
                    <tbody>
                        <tr>
                            <td align="left" style="padding: 10px;">
                                <table width="100%" class="text AA44D1119-6734-C8D6-1772-BD22B84F79C4" cellpadding="0" cellspacing="0" style="border: none; border-collapse: collapse;">
                                    <tbody>
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                                            <td align="left" style="background-color: #ffffff;">
                                                <p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 20px; line-height: 30px; margin-bottom: 0px; margin-top: 0px; text-align: center;">IDA at MTE 2026</p>
                                                <p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 16px; line-height: 24px; margin-bottom: 0px; margin-top: 0px; text-align: center;">Wednesday, January 28 – Saturday, January 31, 2026</p>
                                                <p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 16px; line-height: 24px; margin-bottom: 0px; margin-top: 0px; text-align: center;">Rosen Shingle Creek</p>
                                                <p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 16px; line-height: 24px; margin-bottom: 0px; margin-top: 0px; text-align: center;">Orlando, Florida, United States</p>
                                            </td>
                                        </tr>
                                    </tbody>
                                </table>
                            </td>
                        </tr>
                    </tbody>
                </table>
            </td>
        </tr>
    </tbody>
</table>
<h1 style="color: #be1f24; font-family: 'Arial Black', Gadget, sans-serif; font-size: 28px; text-align: center;">It's an especially great time to be an IDA Member!</h1>
<h4 style="color: #005487; font-family: 'Arial Black', Gadget, sans-serif; font-size: 18px; text-align: center;">Save 15% on your registration for Mobile Tech Expo (MTE) 2026 with our member-exclusive discount!</h4>
<p>Get ready for Mobile Tech Expo (MTE) 2026 – the detailing community's largest gathering of the year! <strong>Registration will open on Monday, September 22 at 11 am CDT.</strong> This year the show will be turning 25, so it's sure to be a can't-miss celebration!
    And with our EXCLUSIVE, IDA-member-only discount code, you can <strong><em>save 15% off</em></strong> your total registration. Just check your email for the code to enter at checkout on the
    <a href="https://www.mobiletechexpo.com/" target="_blank">MTE website</a> to take advantage of these awesome savings
    <u class="underline-children">just for you</u>!</p>
<p>The IDA is planning to have a full lineup of events, including Education Day sessions, Certification Events, an exhibit booth, and the IDA Awards Gala and Annual Business Meeting. <em>(Stay tuned for the <a href="https://the-ida.com/event/mte-2026" target="_blank"><span>full schedule</span></a>, coming soon!)</em></p>
<p>Be a part of this industry-leading tradeshow, and take advantage of this amazing benefit of your IDA membership – our exclusive 15% discount – when registration opens on Monday! We can't wait to see you at MTE 2026!</p>


<p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 18px; text-align: center;"><a href="https://www.mobiletechexpo.com/" target="_blank" class="formbutton">MTE Website</a></p>

<p style="font-family: 'Arial Black', Gadget, sans-serif; font-size: 18px; text-align: center;">Check your email for the Discount Code* to use to Save 15% on registration</p>
<p style="font-size: 12px;">*The discount code is exclusive for IDA members ONLY. Do not share the code with anyone.</p>]]></description>
<pubDate>Thu, 18 Sep 2025 23:02:00 GMT</pubDate>
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<title>Share your detailing expertise on MTE Education Day 2026!</title>
<link>https://the-ida.com/news/news.asp?id=705823</link>
<guid>https://the-ida.com/news/news.asp?id=705823</guid>
<description><![CDATA[<h1 style="color: #be1f24; font-family: 'Arial Black', Gadget, sans-serif; text-align: center;">Be a part of the IDA Education Track at MTE!</h1>
<h3 style="font-size: 18px; text-align: center;">Submit a speaker proposal to present on behalf of IDA for Education Day</h3>
<p><a href="https://the-ida.com/page/MTESpeakers2026" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/MTE/2026/Mike%20and%20Renny%20Ed%20Day_lged.png?cb=181534" style="max-width: 100%; height: auto !important; width: auto !important; vertical-align: top;" /></a></p>
<p style="font-size: 11px; text-align: center;"><em>It was standing room only for the highly informative and engaging 2025 MTE Education Day session presented by Renny Doyle, CD-SV, RIT, and Mike Phillips, CD-SV, WC, RIT</em></p>
<p>Are you interested in sharing your expertise with the detailing community and plan on attending <a href="https://www.mobiletechexpo.com/" target="_blank">Mobile Tech Expo (MTE)</a> in Orlando, Florida, January 28–31, 2026? Present an educational session
    on IDA's behalf for MTE Education Day on Thursday, January 29, 2026!</p>

<p>If interested, please <a href="https://the-ida.com/page/MTESpeakers2026" target="_blank">submit a Speaker Proposal Form here</a> (member login required). All submissions will be reviewed by the IDA Tradeshow &amp; Education Committee. Members will be
    notified of whether or not they have been selected to present by early October.</p>

<p><strong>Submissions must include:</strong></p>
<ul>
    <li>Title of your presentation (can be a working title)</li>
    <li>Speaker bio (3-6 sentences) and headshot/professional photo</li>
    <li>Abstract/presentation summary (150 words minimum)</li>
    <li>Three (3) learning objectives</li>
    <li>Presentation language and target audience</li>
    <li>Your previous speaking experience</li>
</ul>

<p style="font-size: 16px; text-align: center;"><strong>Submission Deadline: Friday, September 5, 2025, 5 pm Central</strong></p>

<p>For inquiries, reach out to us at <a href="mailto:info@the-ida.com?subject=IDA%20at%20MTE%20Speaker%20Proposal">info@the-ida.com</a>.</p>

<p>Don't miss this chance to educate and engage with fellow industry professionals at MTE 2026!</p>

<h2 style="text-align: center; font-family: 'Arial Black', Gadget, sans-serif;"><a href="https://the-ida.com/page/MTESpeakers2026" target="_blank">Submit your proposal</a></h2>]]></description>
<pubDate>Tue, 15 Jul 2025 16:40:00 GMT</pubDate>
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<title>Share your detailing expertise for IDA&apos;s 3rd Annual International Education Day!</title>
<link>https://the-ida.com/news/news.asp?id=693521</link>
<guid>https://the-ida.com/news/news.asp?id=693521</guid>
<description><![CDATA[<a href="https://the-ida.com/page/IntlEdDay2025" target="_blank" data-informz-link="true" data-informz-do-not-track="false" style="font-weight: inherit; text-decoration-line: none;"><img alt="" src="https://ida.informz.net/ida/data/images/Events/International%20Education%20Day/2025/Intl%20Ed%20Day%20Cover%20Photo.png?cb=705211" class="img" style="margin: 0px; border-width: 0px; border-style: solid; width: 100%;" /></a>
<p><br />Hello IDA Members,</p>

<p>Planning is now underway for the <a href="https://the-ida.com/event/2025-international-ed-day" target="_blank">3rd Annual IDA International Education Day</a> on <strong>Thursday, April 10, 2025</strong>,
    and we want you to be a part of this global celebration of sharing detailing knowledge!</p>

<p>The International Detailing Association (IDA) now has 20 chapters around the world – along with members in 77 countries – and it is an important part of our mission to make detailing-specific educational offerings available in as many languages as possible.
    With that in mind, we established International Education Day in 2023. We have since <a href="https://the-ida.com/page/Webinar_Recordings_Lang" target="_blank">featured speakers</a> who
    presented in languages such as Bulgarian, Dutch, French, German, Italian, Norwegian, Portuguese, and Spanish. Topics have covered everything from pricing to product safety to paint correction and more.</p>

<p>This year, we are planning slots for up to nine 50-minute virtual sessions. You are invited to share your detailing expertise as part of this global event, and we are particularly seeking members of IDA Chapters who are able to present in non-English
    languages (if you speak a non-English language and are located in the United States, you are also welcome to submit a proposal).</p>

<p>We will be able to accommodate a maximum of one English language session (from outside the United States). (If you are interested in offering an educational session in English, we strongly encourage you to consider 
    <a href="https://the-ida.com/page/WebinarTopics" target="_blank">submitting a proposal</a> for a Third Thursday or Business Development
    webinar session.)</p>

<p>Sessions will be held virtually between 8:00 am – 5:00 pm Central Time. All sessions will be recorded for those who are not able to attend the live sessions and made available in the <a href="https://the-ida.com/page/Webinar_Recordings_Lang" target="_blank">IDA webinar recording archive</a>.</p>

<p>If interested, please <a href="https://the-ida.com/page/IntlEdDay2025" target="_blank">submit a Speaker Proposal Form here</a> (member
    login required) by <strong>Monday, March 3, 2025</strong>. All submissions will be reviewed by the IDA Tradeshow &amp; Education Committee. Submitters will be notified of whether or not they have been selected to present by mid-March.</p>

<p><strong>Submissions <u>must</u> include:</strong></p>
<ul>
    <li>Language of your presentation</li>
    <li>Title of your presentation (can be a working title) – include in the language of the presentation and the English translation</li>
    <li>Abstract/presentation summary – include in the language of the presentation and the English translation</li>
    <li>Speaker bio (3-6 sentences) and headshot/professional photo</li>
    <li>Your previous speaking experience, if applicable</li>
</ul>

<p style="font-size: 16px; text-align: center;"><strong>Submission Deadline: Monday, March 3, 2025, 12 pm Central</strong></p>

<p>For inquiries, please reach out to IDA Managing Coordinator Michelle Sok, CAE, at <a href="mailto:msok@associationdevelopment.com?subject=IDA%20International%20Education%20Day%202025">msok@associationdevelopment.com</a>.</p><p style="text-align: center;">

<a href="https://the-ida.com/page/IntlEdDay2025"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;">Submit your proposal</span></strong></span></a></p>]]></description>
<pubDate>Tue, 11 Feb 2025 22:25:00 GMT</pubDate>
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<title>Sign up to help at the IDA Booth at MTE 2025!</title>
<link>https://the-ida.com/news/news.asp?id=690286</link>
<guid>https://the-ida.com/news/news.asp?id=690286</guid>
<description><![CDATA[<h4 style="color: #005487; font-size: 18px;">IDA Booth #711 - Volunteer Now!</h4>
<p style="font-size: 16px;"><strong>Exhibit Hours:</strong></p>
<p><strong>Friday, January 31, 2025:</strong>&nbsp;10:00 am - 5:00 pm<br /><strong>Saturday, February 1, 2025:</strong>&nbsp;10:00 am - 4:00 pm</p>

<p>The IDA is excited for another year at Mobile Tech Expo! If you are looking for an opportunity to network with fellow detailing professionals and contribute to the IDA community, we would love for you to join us as a volunteer at the IDA Booth. We need
    2-4 volunteers per timeslot. We also need help with booth takedown once the exhibit floor hours end at 4:00 pm on Saturday, February 1. Any help with the labor that goes into taking down and repackaging the booth for shipping would be greatly appreciated.
    If you are interested in volunteering for any of the following timeslots (all listed in Eastern Time), please contact us at <a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE">info@the-ida.com</a>.</p>

<p><strong>Friday, January 31, 2025</strong></p>
<ul>
    <li>10:00 am - 12:00 pm</li>
    <li>12:00 pm - 2:00 pm</li>
    <li>2:00 pm - 5:00 pm</li>
</ul>
<p><strong>Saturday, February 1, 2025</strong></p>
<ul>
    <li>10:00 am - 12:00 pm</li>
    <li>12:00 pm - 2:00 pm</li>
    <li>2:00 pm - 4:00 pm</li>
    <li>Booth Takedown - Starting at 4:00 pm</li>
</ul>
<p>Booth volunteers will be able to select an IDA gift as a thank you for their time and service!</p>
<p style="text-align: center;">

    <a href="mailto:info@the-ida.com?subject=Volunteer%20for%20IDA%20Booth%20at%20MTE"><strong><span style="font-size: 22px;"><span style="text-decoration: underline;">Sign me up!</span></span></strong></a></p>]]></description>
<pubDate>Fri, 3 Jan 2025 17:38:00 GMT</pubDate>
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<title>Exclusive MTE Registration Discount for IDA Members!</title>
<link>https://the-ida.com/news/news.asp?id=682841</link>
<guid>https://the-ida.com/news/news.asp?id=682841</guid>
<description><![CDATA[<p style="text-align: center;"><a href="https://the-ida.com/event/mte-2025" target="_blank"><img alt="" width="100%" src="https://ida.informz.net/ida/data/images/Events/2025%20MTE/IDA%20AT%20MTE%20HEADER%202025.png?cb=493361" style="text-align: center;" /></a></p>

<h1 style="text-align: center;"><span style="font-size: 21pt; color: #be1f24;">It's a good day to be an IDA Member!</span></h1>
<h4 style="text-align: center;"><span style="font-size: 13.5pt; color: #005487;">Save 15% on your registration for Mobile Tech Expo (MTE) 2025 with our member-exclusive discount!</span></h4>


<p>Get ready for <a href="https://mobiletechexpo.com/" target="_blank">Mobile Tech Expo (MTE) 2025</a> – the detailing community's largest gathering of the year! Once again, the International Detailing Association (IDA) will have a full lineup of events,
    including Education Day sessions, Certification Events (<em>stay tuned for new opportunities!</em>), an exhibit booth, and of course our Annual Business Meeting and Awards Ceremony. (Preview the #IDAatMTE lineup <a href="https://the-ida.com/event/mte-2025" target="_blank">here</a> – full schedule coming soon.)

</p>
<p>What's better than being a part of all this? Getting to save money while you're at it! With our EXCLUSIVE, IDA-member-only discount code, you can save 15% off your total registration. Just check your email for the discount code and enter it at <a href="https://mobiletechexpo.com/registration/" target="_blank">checkout on the MTE website</a> to take advantage of these awesome savings just for you!
</p>

<p style="text-align: center;"><b><span style="font-size: 15pt;"><a href="https://mobiletechexpo.com/registration/" target="_blank">Register Now</a></span></b></p>]]></description>
<pubDate>Tue, 24 Sep 2024 17:45:00 GMT</pubDate>
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<title>IDA 4th Annual Global SV Week | Monday, Oct. 14 – Sunday, Oct. 20, 2024</title>
<link>https://the-ida.com/news/news.asp?id=681891</link>
<guid>https://the-ida.com/news/news.asp?id=681891</guid>
<description><![CDATA[<a href="https://the-ida.com/page/GlobalSVWeek" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20GLOBAL%20SV%20WEEK%20(1).gif?cb=486258" width="100%" /></a>
<h1 style="color: #be1f24; font-size: 24px; text-align: center;">IDA 4th Annual Global SV Week</h1>
<h4 style="color: #005487; font-size: 20px; text-align: center;">Phase II Certification - Skills Validation (SV)</h4>
<p style="font-size: 16px; text-align: center;">Monday, October 14, 2024 - Sunday, October 20, 2024</p>
<p>We're pleased to invite you to participate in the&nbsp;<strong><a href="https://the-ida.com/page/GlobalSVWeek" target="_blank" data-informz-link="true" data-informz-do-not-track="false" style="font-weight: inherit; text-decoration-line: none;">International Detailing Association's 4th Annual Global SV Week</a></strong>.
    What started just a few years ago as an offering with 18 Skills Validation (SV) events in four countries has now grown into a worldwide phenomenon, featuring 32 certification events (including Certified Detailer, Skills Validated, and Motorcycle certification
    testing) in 13 countries and territories, led by 35 IDA Recognized Independent Trainers (RITs). Can we count you in to be a part of this incredible experience to strengthen the global detailing community?</p>
<h3 style="color: #515151; font-size: 22px; text-align: center;"><strong>Find an event near you:</strong></h3>
<p style="text-align: center;">
    <a href="https://the-ida.com/page/GlobalSVWeek" target="_blank"><span style="font-size: 22px;"><strong>Register Now</strong></span></a></p>
<hr />
<h2 style="color: #515151; font-size: 20px; text-align: center;">About IDA Certification:</h2>
<p>The <a href="https://the-ida.com/page/Certification" target="_blank">IDA Certification program</a> is a culmination of the cooperative efforts of industry leaders specializing in the detailing industry. The multi-phased program evaluates and affirms an
    experienced detailer’s technical knowledge and proficiency. Successful completion of the first phase (Phase I), consisting of ten written exams, will grant the detailer the title of IDA Certified Detailer (CD). Phase I can be completed online or at
    an in-person event. Successful completion of a higher-level second phase (Phase II), consisting of hands-on assessments, will award the detailer a title of IDA Certified Detailer, Skills Validated (CD-SV). To register for a Phase II event, the applicant
    must have already successfully completed Phase I (CD) Certification or plan on completing at the event.</p>
<h4 style="color: #005487; font-size: 18px;"><strong>Event Pricing:</strong></h4>
<p style="line-height: 21px; margin-bottom: 0px; margin-top: 0px;"><strong>Phase I (CD):&nbsp;</strong>Members $200 | Non-Members: $400<br />
    <strong>Phase II (SV):</strong>&nbsp;Members: $200 | Non-Members: $400<br />
    <strong>Motorcycle Certification (MC):</strong>&nbsp;Members: $200 | Non-Members: $400<br />
    <strong>Watercraft Certification (WC):</strong>&nbsp;Members: $200 | Non-Members: $400</p>
<p><strong>Questions?</strong></p>
<p>Contact IDA Certification &amp; Event Specialist&nbsp;<a href="mailto:avirnig@associationdevelopment.com?subject=Global%20SV%20Week">Ashley Virnig</a>.</p>
<hr />

<p><strong>IDA Recognized Independent Trainers:&nbsp;</strong>Do you want to host your own IDA Certification Event? Log in to your Member Profile to complete the&nbsp;<a href="https://the-ida.com/page/HostCertEvent" target="_blank">event submission form</a>!</p>]]></description>
<pubDate>Wed, 11 Sep 2024 20:08:00 GMT</pubDate>
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<title>IDA Business Development Webinar | Small Business Financing: Access to Capital – Growth &amp; Transition</title>
<link>https://the-ida.com/news/news.asp?id=680539</link>
<guid>https://the-ida.com/news/news.asp?id=680539</guid>
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024sepwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/ida-logos/ida-university/idadetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Business Development Webinar<br /><a href="https://the-ida.com/event/2024sepwebinar-business" target="_blank"><span style="text-decoration: underline;">Small Business Financing: Access to Capital – Growth and Transition</span></a></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Friday, September 6, 2024,
                                    2 pm Central | 3 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                                <p>&nbsp;<a href="https://the-ida.com/event/2024sepwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/09_sep/jennifer_fern_peterson_sq.png" style="height: 200px;" /></a></p>
                                                <p><strong>Jennifer Fern Peterson<br /></strong>Vice President and Senior SBA Specialist, KeyBank</p>
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                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">The IDA Business Development Webinar Series is open to IDA Members and Non-Members alike. The webinars take place on the first Friday of each month at 2pm Central.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Jennifer is an SBA specialist who works with businesses in the Oregon and SW Washington markets.&nbsp; She is passionate about delivering creative and intelligent financing solutions and works closely with business owners throughout the entire SBA process…beginning to end.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">Jennifer is a strong proponent of the SBA program and the positive impact SBA solutions have on privately owned businesses, job creation, and local economies.&nbsp; Access to capital is essential to long term success, and Jennifer feels honored to be a part of helping to make a business owner’s dreams come true.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Session Description:</strong><br />The objective for this webinar session is that you will walk away with:</span></p>
                                <ul>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">A flavor for what you might need to grow your business.<br /></span></li>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">An understanding of what potential bank solutions are out there.<br /></span></li>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">An understanding of how banks make credit decisions.<br /></span></li>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">An understanding of how to position your business for success in obtaining bank capital.<br /></span></li>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">An understanding of what to expect during the application process.<br /></span></li>
                                    <li style="text-align: left;"><span style="font-size: 13px; color: #231f20;">A viable resource to call upon should you need help along the way.</span></li>
                                </ul>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br />
                        Registrants will receive access information to stream the webinar via YouTube.&nbsp; <strong>Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.</strong></span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><a href="https://the-ida.com/event/2024sepwebinar-business" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </span>
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<pubDate>Fri, 23 Aug 2024 22:14:00 GMT</pubDate>
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<title>Share your detailing expertise on MTE Education Day!</title>
<link>https://the-ida.com/news/news.asp?id=680339</link>
<guid>https://the-ida.com/news/news.asp?id=680339</guid>
<description><![CDATA[<p style="color: #be1f24; text-align: center;"><strong><span style="font-size: 22px;">Be a part of the IDA Education Track at MTE!</span></strong></p>
<p style="text-align: center;"><strong><span style="font-size: 18px;">Submit a speaker proposal to present on behalf of IDA for Education Day, Thursday, January 30, 2025</span></strong></p>
<p style="text-align: center;"><a href="https://the-ida.com/page/MTESpeakers2025" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/2025%20MTE/Education%20Session%20-%20Tyler%20Cucchi.png?cb=852265" height="327" width="620" /></a></p>
<p>Are you interested in sharing your expertise with the detailing community and plan on attending Mobile Tech Expo (MTE) in Kissimmee, Florida, January 30 – February 1, 2025? Present an educational session on IDA's behalf for MTE Education Day on Thursday,
    January 30, 2025!</p>
<p>If interested, please&nbsp;<a href="https://the-ida.com/page/MTESpeakers2025" target="_blank">submit a Speaker Proposal Form here</a>&nbsp;(member login required). All submissions will be reviewed by the IDA Tradeshow &amp; Education Committee. Submitters
    will be notified of whether or not they have been selected to present by early October.</p>
<p><strong>Submissions must include:</strong></p>
<ul>
    <li>Title of your presentation (can be a working title)</li>
    <li>Speaker bio (3-6 sentences) and headshot/professional photo</li>
    <li>Abstract/presentation summary (150 words minimum)</li>
    <li>Three (3) learning objectives</li>
    <li>Target audience</li>
    <li>Your previous speaking experience</li>
</ul>
<p style="font-size: 16px; text-align: center;"><strong>Submission Deadline: Monday, September 9, 2024, 12 pm Central</strong></p>
<p>For inquiries, reach out to IDA Certification and Events Specialist Ashley Virnig at&nbsp;<a href="mailto:avirnig@associationdevelopment.com">avirnig@associationdevelopment.com</a>.</p>
<p>Don't miss this chance to educate and engage with fellow industry professionals at MTE 2025!</p>
<p style="text-align: center;"><a href="https://the-ida.com/page/MTESpeakers2025" target="_blank"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;">Submit your proposal</span></strong></span></a></p>]]></description>
<pubDate>Wed, 21 Aug 2024 20:05:00 GMT</pubDate>
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<title>IDA at SEMA 2024: Booth volunteers needed!</title>
<link>https://the-ida.com/news/news.asp?id=679575</link>
<guid>https://the-ida.com/news/news.asp?id=679575</guid>
<description><![CDATA[<h1 style="color: #be1f24; font-size: 24px; text-align: center;">Connect with the IDA Community at SEMA!</h1>
<p style="text-align: center;">
    <a href="https://the-ida.com/event/sema-2024" target="_blank"><img alt="IDA at SEMA 2024" src="https://ida.informz.net/ida/data/images/Events/IDA%20x%20SEMA.png?cb=15517" height="161" width="620" /></a>
</p>
<h3 style="font-size: 22px; text-align: center;"><strong>Tuesday, November 5, 2024 - Friday, November 8, 2024</strong></h3>
<h4 style="color: #005487; font-size: 18px; text-align: center;">Las Vegas Convention Center, North Hall<br />Las Vegas, Nevada, United States</h4>
<p>We are so excited to bring the IDA Booth back to the SEMA Show in Las Vegas! We are seeking volunteers to help staff the booth during exhibit hours, along with setup and teardown. Learn more about these opportunities below.</p>
<h4 style="color: #005487; font-size: 18px;"><strong>Volunteer at the IDA Booth</strong></h4>
<p>Want a chance to connect with fellow detailing professionals and share the benefits of being a part of the IDA community? You're in luck – we are seeking volunteers for the IDA Booth at SEMA! We need 1-2 volunteers per timeslot. Booth volunteers will
    be able to select an IDA gift as a thank you for their time and service.</p>
<p>If you are interested in volunteering for any of the following timeslots (all listed in Pacific Time), please contact us at&nbsp;<a href="mailto:info@the-ida.com?subject=IDA%20Booth%20Volunteer%20at%20SEMA">info@the-ida.com</a>.</p>
<ul>
    <li><strong>Tuesday, November 5, 2024</strong>
        <ul class="depth-1">
            <li>9:00 am - 12:00 pm</li>
            <li>12:00 pm - 3:00 pm</li>
            <li>3:00 pm - 5:00 pm</li>
        </ul>
    </li>
    <li><strong>Wednesday, November 6, 2024</strong>
        <ul class="depth-1">
            <li>9:00 am - 12:00 pm</li>
            <li>12:00 pm - 3:00 pm</li>
            <li>3:00 pm - 5:00 pm</li>
        </ul>
    </li>
    <li><strong>Thursday, November 7, 2024</strong>
        <ul class="depth-1">
            <li>9:00 am - 12:00 pm</li>
            <li>12:00 pm - 3:00 pm</li>
            <li>3:00 pm - 5:00 pm</li>
        </ul>
    </li>
    <li><strong>Friday, November 8, 2024</strong>
        <ul class="depth-1">
            <li>9:00 am - 12:00 pm</li>
            <li>12:00 pm - 2:00 pm</li>
            <li>2:00 pm - 4:00 pm</li>
        </ul>
    </li>
</ul>
<p>We will also need help with Exhibitor Move-In (Monday, November 4, 8:00 am - 10:00 pm) and Move-Out (Friday, November 8, 4:00 pm - 10:30 pm). If you are interested in helping with move-in or move-out, let us know, and we will work with your availability
    to set a more definitive timeframe.</p>
<p style="text-align: center;">



    <a href="mailto:info@the-ida.com?subject=IDA%20Booth%20Volunteer%20at%20SEMA"><span style="font-size: 22px;"><strong>Volunteer at the IDA Booth</strong></span></a></p>]]></description>
<pubDate>Fri, 9 Aug 2024 20:05:00 GMT</pubDate>
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<title>IDA at SEMA Sponsorships Now Available!</title>
<link>https://the-ida.com/news/news.asp?id=678026</link>
<guid>https://the-ida.com/news/news.asp?id=678026</guid>
<description><![CDATA[<p style="text-align: center;"><a href="https://the-ida.com/store/viewproduct.aspx?id=24227604" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Graphics/IDA%20SEMA%20Sponsorships%20Version%202.png?cb=872074" style="width: 100%;" /></a>

</p>
<h3 style="font-size: 22px; text-align: center;"><strong>Tuesday, November 5, 2024 - Friday, November 8, 2024</strong><br />
    <span style="text-align: center; font-size: 16px;">Las Vegas Convention Center | Las Vegas, Nevada, United States</span></h3>

<h4 style="color: #005487; font-size: 18px;"><strong>Explore Sponsorship Opportunities</strong></h4>
<p>Be an integral part of the IDA presence at SEMA! All <a href="https://the-ida.com/store/viewproduct.aspx?id=24227604" target="_blank">IDA at SEMA sponsorship</a> opportunities are time sensitive and offered on a first-come, first-served basis. Be sure
    to sign up by
    <strong>Monday, July 22, 2024</strong> to receive full benefits!</p>

<h4 style="color: #005487; font-size: 18px;"><a href="https://the-ida.com/store/viewproduct.aspx?id=24227604" target="_blank">IDA at SEMA Sponsorship</a></h4>
<p><strong>$1,500 ea. / Six (6) sponsorships remaining</strong></p>
<p>Sponsors will receive recognition at the IDA Booth and Meet &amp; Greet event, a mention on all IDA SEMA-related communications, and your logo will be on related website pages, social media outlets, and in emails promoting the event. Plus, your logo will
    be listed in the IDA ad in the October issue of SEMA magazine and the special annual SEMA Show Preview – the two publications combined reach 48,000 people!</p>

<p>If you have any questions, please contact us at <a href="mailto:info@the-ida.com">info@the-ida.com</a>.</p>
<p style="text-align: center;">
    <a href="https://the-ida.com/store/viewproduct.aspx?id=24227604" target="_blank"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;">Secure Your Sponsorship!</span></strong></span></a></p>]]></description>
<pubDate>Mon, 22 Jul 2024 16:09:00 GMT</pubDate>
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<title>IDA Webinar: Clear Coats | Thursday, August 15, 2024 at 12pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=677932</link>
<guid>https://the-ida.com/news/news.asp?id=677932</guid>
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024augwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <u><a href="https://the-ida.com/event/2024augwebinar" target="_blank">Clear Coats</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, August 15, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                                <p><a href="https://the-ida.com/event/2024augwebinar" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/05_may/mike_hoekstra_sq.png" style="height: 200px;" /></a></p>
                                                <p><strong>Mike Hoekstra<br /></strong>Owner, Auto Massage LLC</p>
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                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />This webinar will provide an overview of gloss and matte clear coats and what can or cannot be done with each.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Mike Hoekstra has been custom painting for over 20 years.&nbsp; He went to school for banking and worked in every facet of retail – from warehousing to sales to purchasing.&nbsp; Most recently, he was a production painter and supervisor for 6.5 years prior to starting his detailing business in July 2020, and going full time in April 2021.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024augwebinar" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </strong>
                                    </span>
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<pubDate>Fri, 19 Jul 2024 16:28:00 GMT</pubDate>
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<title>IDA Webinar | The IDA: A Look Back at History in the Making | Thursday, Jul. 18 at 12pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=677671</link>
<guid>https://the-ida.com/news/news.asp?id=677671</guid>
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024julwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <a href="https://the-ida.com/event/2024julwebinar" target="_blank"><u>The IDA: A Look Back at History in the Making</u></a></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, July 18, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                            <td style="padding: 5px;">
                                                <p><a href="https://the-ida.com/event/2024julwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/2024/07_jul/Prentice_and_Greg_comp.png" style="height: 200px;" /></a></p>
                                                <p><strong>Prentice St. Clair, CD-SV, RIT<br /></strong>President, Detail in Progress, Inc.</p>
                                                <p><strong>Greg Swett, CD-SV<br /></strong>President, Classic Appreciation World Class Detailing</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />The IDA has been around since before 2009 and has a rich history of major developments in support of the automotive detailing industry.&nbsp; Greg, a past IDA President, and Prentice, a member of the first Board of Directors, will share stories of challenges and sometimes humorous situations from moments like the initial discussions of forming a trade organization, to the birth of the certification program, through the establishment of the Founder's Club and the international chapters.&nbsp; Come along for a ride down memory lane and learn more about the immense voluntary efforts that have gone into the success of the IDA.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bios:</strong><br />Prentice St. Clair has been providing training and consulting for a wide variety of detailing industry segments since 1999.&nbsp; He is a proud member of the IDA Hall of Fame and the IDA Founder's Club.&nbsp; Prentice's professional mission statement is "to improve the profitability of the automotive reconditioning industry", which is evidenced by his various leadership activities throughout the years.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">Always an entrepreneur, Greg Swett started “mobile detailing” in 1974 when he was 14 years old.&nbsp; He would take a bucket with soap and a wash mitt and then
                                    ride his bike to each client’s home so he could wash their cars in the driveway.&nbsp; Some of those first customers taught Greg just how they wanted their car cleaned and at least one “mentor” still brings his vehicles
                                    to him some 40 years later!</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">Greg bought, cleaned, polished, and sold numerous vehicles while studying at Oakland University in the early 80s.&nbsp; He perceived a need for a meticulous cleaning and detailing service so that car owners could preserve
                                        the value and retain their car’s showroom beauty over several years of ownership.&nbsp; In 1985 Greg opened Classic Appreciation Automobile Detailing Service in Rochester Hills, Michigan.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024julwebinar" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </strong>
                                    </span>
                                </h1>
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            </td>
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<pubDate>Wed, 17 Jul 2024 17:04:00 GMT</pubDate>
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<title>IDA Business Dvpt. Webinar | Enhance Your Financial Standing: Actively Managing Personal Credit</title>
<link>https://the-ida.com/news/news.asp?id=677290</link>
<guid>https://the-ida.com/news/news.asp?id=677290</guid>
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024augwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/ida-logos/ida-university/idadetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Business Development Webinar<br /><u><a href="https://the-ida.com/event/2024augwebinar-business" target="_blank">Enhance Your Financial Standing: Actively Managing Personal Credit</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Friday, August 2, 2024,
                                    2 pm Central | 3 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024augwebinar-business" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/2024/08_aug/2024_Aug_BD_comp.png" style="height: 200px;" /></a></p>
                                                <p><strong>Howard Silver, CLTC<br /></strong>CEO and Financial Advisor, Silver Edge Financial Group</p>
                                                <p><strong>Michael Bass, MS, CPFA<br /></strong>Financial Advisor, Silver Edge Financial Group</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">The IDA Business Development Webinar Series is open to IDA Members and Non-Members alike. The webinars take place on the first Friday of each month at 2pm Central.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bios:</strong><br />Before becoming a Financial Advisor, Howard was a serial entrepreneur for over 20 years.&nbsp; Since 1986 he has launched, managed, and sold six different companies including Sail New Haven, a non-profit sailing/windsurfing school; Sailways, a sailing/windsurfing retail mail order company; Performance Snowboarding, the world’s largest snowboard mail order company; SnoBoard Magazine, a national consumer publication; GH Applied Technologies, an herbal supplement company; and The Harvey C. Salon, a high-end salon and day spa.&nbsp; He brings a wealth of finance, marketing, and management talent to his financial services practice.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">Michael earned both a bachelor’s degree and master’s degree from the University of Pennsylvania, where he graduated with 4.0 Scholar Athlete, Dean’s List, and Academic All-Ivy League honors.&nbsp; He started his financial services career working in private equity and funded companies across all subsectors of healthcare, including pharmaceuticals, biotechnology, medical technology, life science tools, and healthcare services.&nbsp; He later founded a private tutoring company, Bass College Prep, that counseled hundreds of students and parents through college admission, financial aid, and athletic recruitment processes for the world’s most selective universities.</span></p>
                                    <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Session Description:</strong><br />Personal credit refers to an individual's creditworthiness, which is assessed by financial institutions based on their credit history and financial behavior.&nbsp; While personal credit primarily affects individuals' ability to borrow money or obtain credit cards, it can also be crucial for business owners, especially those operating small businesses or startups.&nbsp; Join us for this webinar to learn why personal credit is important for business owners and some tips for improving yours.</span></p>
                                    <hr />
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br />
                        Registrants will receive access information to stream the webinar via YouTube.&nbsp; <strong>Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.</strong></span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                        <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                    <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                    </p>
                                    <h1 style="text-align: center;"><span style="color: #231f20;"><a href="https://the-ida.com/event/2024augwebinar-business" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                        </span>
                                    </h1>
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    </tbody>
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<pubDate>Fri, 12 Jul 2024 20:01:00 GMT</pubDate>
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<title>IDA Webinar: Basics of Marine Detailing | Thursday, June 20, 2024 at 12pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=673832</link>
<guid>https://the-ida.com/news/news.asp?id=673832</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024junwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <a href="https://the-ida.com/event/2024junwebinar" target="_blank"><u>Basics of Marine Detailing</u></a></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, June 20, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                    <tbody>
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                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024junwebinar" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/06_jun/angela_gilham_sq.jpg" style="height: 200px; width: 200px;" /></a></p>
                                                <p><strong>Angela Gilham<br /></strong>Founder and CEO, Elite Marine Protection</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />This webinar will cover the basic dos and don’ts of marine detailing, how to determine pricing for your target demographic, understanding wash processes, and understanding boaters and their expectations.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Angela Gilham is the founder and CEO of Elite Marine Protection located in Gig Harbor, Washington.&nbsp; She has been in business for nine years, focusing solely on ceramic coating, PPF/MPF, and oxidation removal on yachts/ boats.&nbsp; She detailed her first boat at 14 years old.&nbsp; Being around boats her whole life, this was the direction she chose to go.&nbsp; She enjoys being on the water and being in nature.&nbsp; She has two dogs and three cats who support her endeavor as a boat detailer in the Pacific Northwest.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024junwebinar" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </strong>
                                    </span>
                                </h1>
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<pubDate>Thu, 30 May 2024 15:10:00 GMT</pubDate>
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<title>IDA Webinar: How To Wet and Dry Sand | Thursday, May 16, 2024 at 12pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=671137</link>
<guid>https://the-ida.com/news/news.asp?id=671137</guid>
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024maywebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <u><a href="https://the-ida.com/event/2024maywebinar" target="_blank">How To Wet and Dry Sand</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, May 16, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
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                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024maywebinar" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/05_may/mike_hoekstra_sq.png" style="height: 200px; width: 200px;" /></a></p>
                                                <p><strong>Mike Hoekstra<br /></strong>Owner, Auto Massage LLC</p>
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                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />This webinar will look at the different aspects of wet and dry sanding.&nbsp; It will include an overview of the necessary tools, techniques, materials, and pros &amp; cons for each method of the process.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Mike has been custom painting for over 20 years.&nbsp; He went to school for banking and worked in every facet of retail – from warehousing to sales to purchasing.&nbsp; Most recently, he was a production painter and supervisor for 6.5 years prior to starting his detailing business in July 2020, and going full time in April 2021.&nbsp; He has participated in numerous training programs throughout his career, which lends to the expertise he has today.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.&nbsp;
                                    Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the
                                    stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.&nbsp; If you do not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</strong></span>
                                    </span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024maywebinar" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </strong>
                                    </span>
                                </h1>
                            </td>
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<pubDate>Fri, 26 Apr 2024 18:35:00 GMT</pubDate>
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<title>IDA Business Development Webinar | Mastering Efficiency: The Power of SOPs in Auto Detailing</title>
<link>https://the-ida.com/news/news.asp?id=670501</link>
<guid>https://the-ida.com/news/news.asp?id=670501</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024maywebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/ida-logos/ida-university/idadetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Business Development Webinar<br /><u><a href="https://the-ida.com/event/2024maywebinar-business" target="_blank">Mastering Efficiency: The Power of SOPs in Auto Detailing</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Friday, May 3, 2024,
                                    2 pm Central | 3 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
                                <table align="center">
                                    <tbody>
                                        <tr>
                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024maywebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/05_may/levi_gates_headshot.jpg" style="height: 200px; width: 200px;" /></a></p>
                                                <p><strong>Levi Gates, CD-SV, RIT<br /></strong>Brand Development Manager &amp; Lead Detailing Educator, The Rag Company</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">The IDA Business Development Webinar Series is open to IDA Members and Non-Members alike. The webinars take place on the first Friday of each month at 2pm Central.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Levi Gates, CD-SV, RIT, is a renowned figure in the automotive detailing industry with nearly 30 years of experience.&nbsp; As the Brand Development Manager for The Rag Company, Levi plays a pivotal role in product development, training, and brand outreach.&nbsp; He is also a co-host of the popular podcast “The Rag Company Main Show” and a YouTube personality, hosting “Details with Levi” and numerous videos on The Rag Company channel.&nbsp; Levi’s expertise and passion for auto detailing have made him a trusted resource for professionals and enthusiasts alike, known for his insightful advice, engaging content, and commitment to excellence.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Session Description:</strong><br />In this webinar, discover the essential role of Standard Operating Procedures (SOPs) in optimizing efficiency and quality in auto detailing.&nbsp; Join us as we delve into the strategies and best practices for developing and implementing SOPs that streamline operations, enhance productivity, and elevate customer satisfaction.&nbsp; Learn how to standardize processes, improve consistency, and empower your team to deliver exceptional results every time.&nbsp; Whether you’re a seasoned professional or new to the industry, this webinar will equip you with the tools and insights to take your detailing business to the next level.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br />
                        Registrants will receive access information to stream the webinar via YouTube.&nbsp; Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.</strong>&nbsp; If you did not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><a href="https://the-ida.com/event/2024maywebinar-business" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </span>
                                </h1>
                            </td>
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            </td>
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    </tbody>
</table>]]></description>
<pubDate>Fri, 19 Apr 2024 21:00:00 GMT</pubDate>
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<title>IDA Webinar: RV Detailing | Thursday, April 18, 2024 at 12pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=669277</link>
<guid>https://the-ida.com/news/news.asp?id=669277</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024aprwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <u><a href="https://the-ida.com/event/2024aprwebinar" target="_blank">RV Detailing</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, April 18, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
                                <table align="center">
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                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024aprwebinar" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/04_apr/kyle_clark_headshot_sq.jpg" style="height: 200px; width: 200px;" /></a></p>
                                                <p><strong>Kyle Clark, CD-SV<br /></strong>Founder and Owner, Xtreme Detailing</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />In this session, Kyle will explain the different types of RV services that can be done and general pricing to show the scope of the work.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Since 1998, Kyle has been honing his craft as a professional detailer, starting his journey at just 13 years old in the bustling region of Southern California’s Inland Empire.&nbsp; Over the years, his expertise has extended to encompassing every imaginable type of vehicle, from standard cars to exotic luxury models, from small aircraft to grand passenger jets, and even rare museum pieces.&nbsp; Living in an area where boats and RVs are prevalent, he has become a specialist in these domains.&nbsp; Today, as the founder and owner of Xtreme Detailing, he leads a team of four highly skilled individuals, ensuring that his clients receive unparalleled service and attention to detail.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.&nbsp;
                                    Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the
                                    stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.&nbsp; If you do not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</strong></span>
                                    </span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024aprwebinar" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </strong>
                                    </span>
                                </h1>
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<pubDate>Thu, 4 Apr 2024 16:10:00 GMT</pubDate>
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<title>IDA Business Development Webinar: Hiring and Retaining Employees | Friday, Apr. 5 at 2pm CDT</title>
<link>https://the-ida.com/news/news.asp?id=668325</link>
<guid>https://the-ida.com/news/news.asp?id=668325</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024aprwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/ida-logos/ida-university/idadetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Business Development Webinar:<br /><u><a href="https://the-ida.com/event/2024aprwebinar-business" target="_blank">Hiring and Retaining Employees</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Friday, April 5, 2024,
                                    2 pm Central | 3 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
                                <table align="center">
                                    <tbody>
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                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024aprwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/webinars/2024/04_apr/chris_blaisdell_onsite_detai.jpg" style="height: 200px;" /></a></p>
                                                <p><strong>Chris Blaisdell, CD-SV, WC<br /></strong>Owner, Onsite Detail</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">The IDA Business Development Webinar Series is open to IDA Members and Non-Members alike. The webinars take place on the first Friday of each month at 2pm Central.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bio:</strong><br />Chris is the owner of Onsite Detail, a detailing company with mobile services in Northern and Southern Utah and Las Vegas, Nevada, and a detail shop in Midvale, Utah.&nbsp; He is a member of the IDA and has earned his CD-SV, WC certifications.&nbsp; He is also married with three kids.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Session Description:</strong><br />When you've reached a point to grow your business by hiring employees, it can be extremely difficult to find the right people and make the adjustments to make it work, and on top of that to retain them and keep them happy over the long run.&nbsp; In this webinar, Chris will share his experiences of what he has done wrong, what has not worked, and what has worked well.</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br />
                        Registrants will receive access information to stream the webinar via YouTube.&nbsp; Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.</strong>&nbsp; If you did not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><a href="https://the-ida.com/event/2024aprwebinar-business" target="_blank"><span style="text-decoration: underline;">SAVE YOUR SPOT</span></a>
                                    </span>
                                </h1>
                            </td>
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                </table>
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    </tbody>
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<pubDate>Mon, 25 Mar 2024 20:19:00 GMT</pubDate>
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<title>IDA Webinar: Mobile Tech Expo Wrap-Up 2024 | Thursday, Feb. 15, 2024 at 12pm CST</title>
<link>https://the-ida.com/news/news.asp?id=664442</link>
<guid>https://the-ida.com/news/news.asp?id=664442</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024febwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/IDAdetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Webinar: <u><a href="https://the-ida.com/event/2024febwebinar" target="_blank">Mobile Tech Expo Wrap-Up 2024</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;">Thursday, February 15, 2024,
                                    12 pm Central | 1 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
                                <table align="center">
                                    <tbody>
                                        <tr>
                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024febwebinar" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/2024/02_feb/2024_Feb_speakers_comp.png" style="width: 95%;" /></a></p>
                                                <p><strong>Shad Stoker, CD-SV, MC, WC, RIT<br /></strong>Buddco, Inc.; 2024 IDA President</p>
                                                <p><strong>Juan Gonzalez, CD-SV, MC, RIT<br /></strong>Owner, All Season Detail</p>
                                                <p><strong>Craig Brigham, CD-SV<br /></strong>Managing Director, The Detailing Detectives Ltd</p>
                                                <p><strong>Josh Petro, CD-SV<br /></strong>Business Development Manager, The Rag Company</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><b>Session Description:</b><br />Join IDA Board of Directors members for this panel about the exciting details from Mobile Tech Expo 2024 (Feb. 1st-3rd), such as Education Day, the IDA Business Meeting and Awards Ceremony, and IDA Certification testing.&nbsp; They will also discuss some of the association’s goals and plan of action for 2024.&nbsp; If you want an inside look at Mobile Tech Expo and to hear from some of your Board members, you’ll want to tune into this informational panel!</span></p>
                                <hr />
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br /> Registrants will receive access information to stream the webinar via a private YouTube link.&nbsp;
                                    Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the
                                    stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.&nbsp; If you do not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</strong></span>
                                    </span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                </p>
                                <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                    <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                </p>
                                <h1 style="text-align: center;"><span style="color: #231f20;"><strong><a href="https://the-ida.com/event/2024febwebinar" target="_blank">SAVE YOUR SPOT</a></strong></span></h1>
                            </td>
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                    </tbody>
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<pubDate>Wed, 7 Feb 2024 15:53:00 GMT</pubDate>
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<title>Join us for the IDA Annual Business Meeting &amp; Awards Ceremony!</title>
<link>https://the-ida.com/news/news.asp?id=663447</link>
<guid>https://the-ida.com/news/news.asp?id=663447</guid>
<description><![CDATA[<h1 style="color: #be1f24; font-size: 24px; text-align: center;">IDA Annual Business Meeting &amp; Awards Ceremony</h1>
<h3 style="color: #515151; font-size: 18px; text-align: center;"><strong>Friday, February 2, 2024 | 5:30-7:30 pm | Room: Lafayette 1-5</strong><br />Mobile Tech Expo | Gaylord Palms Resort | Kissimmee, FL, U.S.</h3>
<p style="text-align: center;"><em>Doors open at 5:00 pm with appetizers and cash bar; event presentation begins at 5:30 pm</em></p>

<p style="text-align: center;"><em><a href="https://the-ida.com/event/mte-2024" target="_blank"><img alt="" src="https://ida.informz.net/ida/data/images/Events/Ann%20Biz%20Mtg%202022.png?cb=274287" height="348" width="620" /></a></em></p>
<p>You are cordially invited to the IDA Annual Business Meeting &amp; Awards Ceremony!</p>
<p>Celebrate with us as we initiate the 2024 Board of Directors, cheer on the Hall of Fame Class of 2024 inductees, and find out who won this year’s IDA Awards!</p>
<p>We are excited to see your smiling faces in person at the Gaylord Palms Resort (Room: Lafayette 1-5) on&nbsp;<strong>Friday, February 2nd</strong>&nbsp;– doors open at 5:00 pm EST, and the program will begin promptly at 5:30 pm. All are welcome to attend,
    members and non-members alike.</p>
<p>Each year, we are happy to share with you the state of the association and industry, recognize our leaders and shining stars, and have a good time. If you are not able to make it in person, we do plan to livestream the meeting – make sure you
    <a href="https://www.facebook.com/internationaldetailingassociation" target="_blank">follow IDA on Facebook</a> to tune in from home. Remember, post your photos, stories, and videos from the night with the event hashtags <strong>#IDAatMTE</strong>    and <strong>#IDAdetailers</strong>.</p>
<p>Come for the food, and stay for the friends! We look forward to seeing you there.</p>
<p style="text-align: center;"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;"><a href="https://the-ida.com/event/mte-2024" target="_blank">See the Full IDA at MTE Schedule</a></span></strong>
    </span>
</p>
<p style="text-align: center;"><em style="text-align: center;">No RSVP required - All are welcome - Food will be provided by IDA - Cash bar only</em></p>
<hr />
<p style="text-align: center;"><img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/2024%20MTE%20Sponsors%20Footer.png?cb=776501" height="437" width="620" /></p>
<p style="text-align: center;">Want to sponsor this event or any of the IDA's activities at MTE? <a href="https://the-ida.com/page/PromoteYourBusiness#MTE" target="_blank">Click here.</a></p>]]></description>
<pubDate>Fri, 26 Jan 2024 18:30:00 GMT</pubDate>
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<title>IDA Business Development Webinar: Looking at Your Detailing Business through the Eyes of a CFO</title>
<link>https://the-ida.com/news/news.asp?id=663263</link>
<guid>https://the-ida.com/news/news.asp?id=663263</guid>
<description><![CDATA[<table align="center">
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                                <h2 style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;"><a href="https://the-ida.com/event/2024febwebinar-business" target="_blank"><img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/ida-logos/ida-university/idadetailuniversity_tm_logo.png" style="width: 500px;" /></a></span></strong></h2>
                                <p style="text-align: center;"><strong><span style="font-size: 20px; color: #231f20;">IDA Business Development Webinar:<br /><u><a href="https://the-ida.com/event/2024febwebinar-business" target="_blank">Looking at Your Detailing Business through the Eyes of a CFO</a></u></span></strong></p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Date &amp; Time:<br /></strong><span style="font-size: small; color: #231f20;"><strong><span style="color: #be1f24;">*2nd Friday*</span></strong> Friday, February 9, 2024,
                                    2 pm Central | 3 pm Eastern
                                    </span>
                                </p>
                                <p style="text-align: center;"><strong style="font-size: small; color: #231f20;">Presented By:</strong></p>
                                <table align="center">
                                    <tbody>
                                        <tr>
                                            <td style="padding: 5px;">
                                                <p>&nbsp;<a href="https://the-ida.com/event/2024febwebinar-business" target="_blank"><img alt="" src="https://the-ida.com/resource/resmgr/webinars/2024/02_feb/Jody_and_Rod_comp200.png" style="height: 200px;" /></a></p>
                                                <p><strong>Jody Sedrick<br /></strong>CEO, RoadFS<strong><br /></strong></p>
                                                <p><strong>Rod Puzey, CD-SV<br /></strong>CFO, RoadFS</p>
                                            </td>

                                        </tr>
                                    </tbody>
                                </table>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">The IDA Business Development Webinar Series is open to IDA Members and Non-Members alike. The webinars take place on the first Friday of each month at 2pm Central.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Speaker Bios:</strong><br />Jody Sedrick is a prominent figure in the detailing industry.&nbsp; He is the Co-Creator of RoadFS, a pioneering software solution that has revolutionized the automotive recon industry, helping businesses focus on improved systems, operations, and profitability.&nbsp; Since 2009, Jody has been driven by a deep passion to help others achieve business success and personal growth.&nbsp; He has garnered accolades as an award-winning podcaster, lending his expertise, humor, and insight as co-host for The RoadFS Podcast.&nbsp; Jody has participated in a variety of key detailing events, including Air Force One with Detailing Success, Petersen Automotive Museum with Sonax USA and New Generation Detailing, and as a speaker at detailing events such as MTE, SDC, and others.</span></p>
                                <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;">Rod Puzey, CD-SV, is driven by a deep passion for business success as the Co-Creator of RoadFS Software, a complete software solution that has set the standard in the detailing industry.&nbsp; He is dedicated to empowering individuals to thrive in all aspects of their lives.&nbsp; Rod is a proud member of the IDA and is a Certified, Skills Validated Detailer and an IDA Founder's Club member.&nbsp; He is the co-host of The RoadFS Podcast with partner Jody Sedrick, which has received awards as an industry leading podcast and is the longest running detailing business podcast.&nbsp; Rod has been involved in the automotive industry since 1986 in the following roles: ASE Certified Mechanic, Professional Restoration of classic autos, Air Force One with Detailing Success, Petersen Automotive Museum with Sonax USA and New Generation Detailing, and as a speaker at detailing events such as MTE, SDC, and others.</span></p>
                                    <p style="text-align: left;"><span style="font-size: 13px; color: #231f20;"><strong>Session Description:</strong><br />Businesses often grapple with pricing their services, planning for slow times, when to expand, etc.&nbsp; Instead of solely observing market trends, they should focus on aligning with personal goals, product costs, employee expenses, operational overheads, and profit objectives.&nbsp; Join our webinar, where we'll explore these crucial considerations through the lens of a CFO.&nbsp; Gain insights to enhance profitability and pave a path toward your business success.&nbsp; By attending this comprehensive webinar, you will acquire actionable financial strategies and insights tailored specifically for the detailing industry.&nbsp; Whether you are looking to optimize profitability, expand your business, or navigate financial challenges, this session will equip you with the knowledge and tools to drive sustainable growth and success.&nbsp; In today's competitive market, successful detailing businesses need more than just exceptional service – they require strategic financial planning.</span></p>
                                    <hr />
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Certified Detailers:</strong><br />
                        Attending this webinar earns Certified Detailers <strong>1 credit</strong> toward certification maintenance. Certified Detailers must check-in to the live webinar to receive credit, and are solely responsible for verifying that the earned credit appears in their <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Certification Journal</a> following the event.</span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Technology:</strong><br />
                        Registrants will receive access information to stream the webinar via YouTube.&nbsp; Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (<a href="https://www.facebook.com/groups/theida" target="_blank">request to join here</a>), and members can watch the stream in the group.&nbsp; <strong>Registration through the IDA website is still highly encouraged for each session.&nbsp; Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.</strong>&nbsp; If you did not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.</span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Webinar Recording:</strong><br />
                        If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.</span></span>
                                    </p>
                                    <p style="text-align: left;"><span style="color: #231f20;"><span style="font-size: 13px;"><strong>Price:</strong><br />
                        Free for members and $25 for non-members.&nbsp; Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (<a href="https://the-ida.com/page/Join_Us" target="_blank">join the IDA here</a>).<br /></span></span>
                                        <em style="font-size: 11px; color: #231f20;">*Contact the IDA office for more information.</em></p>
                                    <p style="text-align: left;"><span style="font-size: 11px; color: #231f20;"><strong>Please note: no refunds or cancellations within 48 hours of the event.</strong></span>
                                    </p>
                                    <h1 style="text-align: center;"><span style="color: #231f20;"><a href="https://the-ida.com/event/2024febwebinar-business" target="_blank">SAVE YOUR SPOT</a></span></h1>
                            </td>
                        </tr>
                    </tbody>
                </table>
            </td>
        </tr>
    </tbody>
</table>]]></description>
<pubDate>Wed, 24 Jan 2024 22:44:00 GMT</pubDate>
</item>
<item>
<title>Earn Your IDA Certification at Mobile Tech Expo 2024!</title>
<link>https://the-ida.com/news/news.asp?id=663061</link>
<guid>https://the-ida.com/news/news.asp?id=663061</guid>
<description><![CDATA[<h1 style="color: #be1f24; text-align: center;">Take advantage of the IDA Certification Event - Phase I &amp; II (CD-SV) + Watercraft (WC) + Motorcycle (MC) opportunity at MTE 2024!</h1>

<h3 style="color: #515151; font-size: 18px; text-align: center;">Friday, February 2, 2024 - Saturday, February 3, 2024</h3>

<p style="color: #515151; font-size: 18px; text-align: center;"><a href="https://the-ida.com/events/EventDetails.aspx?id=1822309&amp;group=" target="_blank"><strong style="text-decoration: underline;">Register Now</strong></a></p>

<p>This program is a culmination of the cooperative efforts of industry leaders specializing in the detailing industry. The multi-phased program evaluates and develops a detailer’s technical knowledge and proficiency. Successful completion of the first phase
    (Phase I), consisting of ten written exams, will grant the detailer the title of IDA Certified Detailer (CD). Successful completion of a higher-level second phase (Phase II), consisting of hands-on assessments, will award the detailer a title of IDA
    Certified Detailer, Skills Validated (CD-SV).</p>

<p>The Watercraft (formerly Marine) Certification is the first specialty certification offered by the International Detailing Association. The Watercraft Certification consists of 5 exams, 10 questions each, in these subject areas: 1) Interior &amp; Vinyl Care;
    2) Paint &amp; Fiberglass; 3) Safety &amp; Environmental; 4) Terminology; and 5) Wood Trim, Metal &amp; Brightwork. Those who achieve the status of IDA Certified Detailer – Watercraft Certified (CD, WC) have demonstrated expertise not only as an auto detailer,
    but also in the dedicated area of marine detailing.</p>

<p>The Motorcycle Certification is the IDA's newest specialty certification. The Motorcycle Certification consists of 5 exams, 10 questions each, in these subject areas: 1) General Knowledge; 2) Detailing Process; 3) Surfaces; 4) Terminology; and 5) Safety.
    Those who achieve the status of IDA Certified Detailer – Motorcycle Certified (CD, MC) have exhibited the specific knowledge needed to properly care for various types and styles of motorcycles, and they understand the intricacies that distinguish
    motorcycle detailing from other forms of detailing.</p>

<p><strong>Please Note:</strong>&nbsp;To attend the IDA Certification Event, the applicant&nbsp;<a href="https://mobiletechexpo.com/registration/" target="_blank">MUST be registered to attend Mobile Tech Expo</a>. Before registering for the Watercraft Certification,
    Motorcycle Certification, or Skills Validated event, the applicant must have already completed Phase I Certification (or plan on completing at the event), having passed the ten written exams, to fulfill the classification of Certified Detailer.</p>

<h4 style="font-size: 18px; color: #005487;">WHEN</h4>
<p><strong>Friday, February 2, 2024</strong><br />Phase I - Certified Detailer (CD): 8:00 am – 12:00 pm (Available in English and Spanish)<br />Watercraft Certification (WC): 1:00 pm – 4:00 pm<br />Motorcycle Certification (MC): 1:00 pm – 4:00 pm</p>

<p><strong>Saturday, February 3, 2024</strong></p>
<p>Phase II - Skills Validated (SV): 8:00 am – 4:00 pm (Testing is in two-hour timeslots. Select your timeslot during registration.) Please&nbsp;<a href="mailto:info@the-ida.com">contact us</a>&nbsp;if you need SV testing in Spanish so we can make arrangements in
    advance.
    <br /><em><span style="color: #be1f24;">Space is limited to 4 registrants per SV timeslot.</span></em></p>

<h4 style="font-size: 18px; color: #005487;">WHERE</h4>
<p>Mobile Tech Expo (MTE) 2024<br />Gaylord Palms Resort &amp; Convention Center<br />6000 W Osceola Pkwy<br />Kissimmee, Florida 34746<br />United States<br />Room Assignment: Suwannee 1 + 2</p>

<h4 style="font-size: 18px; color: #005487;">HOW DO I SIGN UP?</h4>
<p><strong><a href="https://the-ida.com/events/EventDetails.aspx?id=1822309&amp;group=" target="_blank">Register here!</a></strong><br />Space is limited to 4 registrants per SV timeslot. CD, WC, and MC testing are not limited. Please Note: The applicant
    <a href="https://mobiletechexpo.com/registration/" target="_blank">MUST be registered to attend Mobile Tech Expo</a>.</p>

<h4 style="font-size: 18px; color: #005487;">WHY DO IT?</h4>
<p>Receive recognition with Certification-specific directory listings, certificates, patches, and marketing artwork. Completion of the IDA Certified Detailer program is a great achievement and demonstrates a mastery of the knowledge and applied skills needed
    to be an accomplished detailing professional. Sign up today to earn the accreditation your customers will trust!</p>

<h4 style="font-size: 18px; color: #005487;">WHAT DOES THE PROGRAM INCLUDE?</h4>
<p>Phase I (CD) is a series of ten exams. Phase II (SV) is a hands-on assessment. Watercraft and Motorcycle Certification consist of five exams each. Read more about what each phase of the exam entails on our&nbsp;<a href="https://the-ida.com/page/Certification" target="_blank">Certification webpage</a>.</p>

<h4 style="font-size: 18px; color: #005487;">COST</h4>
<p>You may register for an individual certification event, a combination of any two certification events, or a combination of three certification events.</p>

<p><strong>Individual Event (just Phase I [CD], just Phase II [SV], just Watercraft [WC], or just Motorcycle [MC]):</strong><br />Members - $200<br />Non-Members - $400</p>

<p><strong>Combination of Two Events (CD &amp; SV, CD &amp; WC, CD &amp; MC, SV &amp; WC, or SV &amp; MC):</strong><br />Members - $350<br />Non-Members - $700</p>

<p><strong>Combination of Three Events (CD-SV, WC or CD-SV, MC)</strong><br />Members - $525<br />Non-Members - $1,050</p>

<p><strong><span style="color: #be1f24;">NOTE:</span>&nbsp;</strong>You may&nbsp;<u class="underline-children">NOT</u>&nbsp;register for both Watercraft &amp; Motorcycle exams, as they will be held at the same time during this event.</p>

<p>*Not a Member?&nbsp;<a href="https://the-ida.com/page/Join_Us" target="_blank">Join the IDA before registering to obtain the member rates.</a></p>

<h4 style="font-size: 18px; color: #005487;">QUESTIONS?</h4>
<p>Contact IDA Certification and Event Specialist Ashley Virnig by&nbsp;<a href="mailto:avirnig@associationdevelopment.com?subject=IDA%20Certification%20Event%20at%20MTE">email</a>.</p>

<p style="text-align: center;"><a href="https://the-ida.com/events/EventDetails.aspx?id=1822309&amp;group=" target="_blank"><strong><span style="text-decoration: underline; font-size: 16px;">Register Now</span></strong></a></p>

<p style="text-align: center;"><a href="https://the-ida.com/event/mte-2024" target="_blank"><strong><span style="text-decoration: underline; font-size: 16px;">See the Full IDA at MTE Schedule</span></strong></a></p>

<p style="text-align: center;"><span style="text-align: center;">Want to sponsor this event or any of the IDA's activities at MTE?&nbsp;</span><a href="https://the-ida.com/page/PromoteYourBusiness#MTE" target="_blank">Click here.</a></p>
<hr />

<p style="text-align: center;"><img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/2024%20MTE%20Sponsors%20Footer.png?cb=308074" height="437" width="620" /></p>]]></description>
<pubDate>Tue, 23 Jan 2024 15:18:00 GMT</pubDate>
</item>
<item>
<title>Join the IDA for two Education Day tracks at MTE!</title>
<link>https://the-ida.com/news/news.asp?id=662682</link>
<guid>https://the-ida.com/news/news.asp?id=662682</guid>
<description><![CDATA[<h4 style="color: #005487; font-size: 20px; text-align: center;"><strong><em>New this year: <a href="https://the-ida.com/store/viewproduct.aspx?id=23277837" target="_blank">Sponsor</a><span style="color: #000000;"> an IDA education session!</span></em></strong></h4>
<h4 style="color: #005487; font-size: 20px; text-align: center;">Thursday, February 1, 2024<br />9:00 am – 3:45 pm EST*<br />Mobile Tech Expo | Gaylord Palms Resort | Kissimmee, Florida, U.S.</h4>
<p><strong>IMPORTANT:</strong> To attend IDA events at Mobile Tech Expo (MTE), you must register for the show at <a href="https://mobiletechexpo.com/registration/" target="_blank">https://mobiletechexpo.com/registration/</a>. To attend educational sessions,
    you must select the "Education Pass" option at registration.</p>
<p style="font-size: 10px;">*All times listed are EST.</p>
<h3 style="font-size: 22px; background-color: #be1f24; text-align: center;"><span style="color: #ffffff;">Track 1: Detailing by IDA</span></h3>

<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/Barry%20Theal_sq150.png?cb=571302" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">10:00 am - 10:45 am</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Are you Leading or Managing?</strong></h5>
<p><strong>Speaker: </strong>Barry Theal, CD-SV, RIT; SB3 Coatings International</p>
<p><strong>Session Description:</strong> Learning to capitalize on your character traits is an important factor in business. Let’s find out who you are. This session aims to help you gain the confidence to improve on all aspects of your business.</p>
<hr />
<img alt="" src="https://cdn.ymaws.com/the-ida.site-ym.com/resource/resmgr/events/mte/2024/speakers/tony_pando_headshot.jpg" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">11:00 am - 11:45 am</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Increase Revenue with a Product Needed to Complete a Detail</strong></h5>
<p><strong>Speaker: </strong>Tony Pando; Dr. ColorChip</p>
<p><strong>Session Description:</strong> It is essential to be proactive, forward thinking, and aware of the opportunities of sales, customer service, and added revenue. Paint chip and scratch repair is needed on 90% of all vehicles. There are many ways
    to add on to the sale – make customers love you or develop new relationships. There is always an opportunity to “skin the cat” at car shows, club event, retail customers, auto spas, or dealerships.</p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/juan%20and%20jose.png?cb=604585" style="width: 305px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">1:00 pm - 1:45 pm</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Los Malos Habitos que nos Llevan al Fracaso, Como Reconocerlos y Evitarlos (Presentado en Español)</strong></h5>
<p><strong>Speakers: </strong>Juan Gonzalez, CD-SV, MC, RIT; All Season Detail, and Jose Orlando Principe, CD-SV; OP Detailer</p>
<p><strong>Session Description:</strong> Discutiremos las fallas más comunes para que puedas identificarlas. Aprenderás a implementar cambios que redireccionaran tu negocio.</p><p style="box-sizing: border-box; margin: 0px 0px 10px; color: #333333; background-color: #ffffff;"><span style="box-sizing: border-box; font-weight: 700;"><span style="box-sizing: border-box; color: #be1f24;">Session Sponsored By:</span></span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; color: #333333; background-color: #ffffff;"><a href="https://oberkcarcare.com/" target="_blank" style="box-sizing: border-box; background-color: transparent; text-decoration-line: none;"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2024/sponsors/Oberk_Car_Care_Logo_2024_bg.png" style="box-sizing: border-box; vertical-align: middle; height: 65px;" /></a></p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/Tyler%20Cucchi_sq150.png?cb=158934" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">3:00 pm - 3:45 pm</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Advanced Stain Removal – Understanding Stains</strong></h5>
<p><strong>Speaker: </strong>Tyler Cucchi, CD-SV, RIT; My Distribution Partner</p>
<p><strong>Session Description:</strong> During this session, we will review multiple proper methods to tackle all the stains we may find inside a vehicle and also how to approach stains that we just cannot identify.</p>


<hr />

<h3 style="font-size: 22px; background-color: #be1f24; text-align: center;"><span style="color: #ffffff;">Track 2: IDA</span></h3>
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/Roman%20Jimenez_sq150.png?cb=662695" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">9:00 am - 9:45 am</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>The Business of Motorcycle Detailing</strong></h5>
<p><strong>Speaker: </strong>Roman Jimenez, CD-SV, MC; Biketailing Specialties, Inc.</p>
<p><strong>Session Description:</strong> In this presentation, Roman will discuss how to successfully add motorcycle detailing to your current detailing business, the importance of developing local networking partners, and how to connect with bikers for
    this new opportunity.</p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/Bruno%20Basso_150.png?cb=385193" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">10:00 am - 10:45 am</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>How can the Business Model Accelerate the Growth of Your Business</strong></h5>
<p><strong>Speaker: </strong>Bruno Basso; Delta Pro Custom</p>
<p><strong>Session Description: </strong>Selecting the correct business model is essential to the success of your detailing business! In this session, we will go over how making the correct choice can accelerate the growth of your business.</p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/rod%20and%20dustin.png?cb=438147" style="width: 305px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">11:00 am - 11:45 am</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Make More Money with Technology in the Detailing Industry – Why You Need It</strong></h5>
<p><strong>Speakers:</strong> Rod Puzey, CD-SV; RoadFS, and Dustin Jackson, CD-SV, WC; Detail Bookie</p>
<p><strong>Session Description: </strong>This joint presentation with Rod Puzey and Dustin Jackson will cover technology in the detailing industry: what it is, how it can make you money, and how to get it.</p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/Brent%20Mathieson_sq150.png?cb=760482" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">1:00 pm - 1:45 pm</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Annual Planning Simplified</strong></h5>
<p><strong>Speaker:</strong> Brent Mathieson, CD-SV; Revive Business Consultants</p>
<p><strong>Session Description: </strong>Do you want to bring in more of the work that you enjoy without risking the revenue that keeps your business afloat? Do you want to attract clients that are enjoyable to work with because they see the value of your
    work? Do you want to clearly identify your core competitors and successfully win more of the work you enjoy doing with clients that are a pleasure to work with? If so, this is the class for you!</p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/angela%20gilham_150.png?cb=781596" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">2:00 pm - 2:45 pm</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Behind the Scenes of Marine</strong></h5>
<p><strong>Speaker:</strong> Angela Gilham, CD-SV, WC; Elite Marine Protection</p>
<p><strong>Session Description: </strong>During this presentation, we will cover insurance, safety, employee retention, business license, understanding marina procedures, and EPA requirements. We will also discuss why it is important to have insurance and
    proper equipment. Lastly, we will save time at the end for a brief conversation about oxidation removal and ceramic or PPF prep on boats.</p><p style="box-sizing: border-box; margin: 0px 0px 10px; color: #333333; background-color: #ffffff;"><span style="box-sizing: border-box; font-weight: 700;"><span style="box-sizing: border-box; color: #be1f24;">Session Sponsored By:</span></span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; color: #333333; background-color: #ffffff;"><a href="https://detailplus.com/" target="_blank" style="box-sizing: border-box; background-color: transparent; text-decoration-line: none;"><img alt="" src="https://the-ida.com/resource/resmgr/events/mte/2024/sponsors/Detail_Plus_CMYK.png" style="box-sizing: border-box; vertical-align: middle; height: 65px;" /></a></p>
<hr />
<img alt="" src="https://ida.informz.net/ida/data/images/Events/2024%20MTE/jason%20otterness_sq150.png?cb=396671" style="width: 150px; height: 150px; float: left; margin-right: 8px;" />
<p><strong><span style="color: #be1f24;">3:00 pm - 3:45 pm</span></strong></p>
<h5 style="font-size: 18px; color: #515151;"><strong>Stuff You Don't Know That You Need to be Doing Right Now!</strong></h5>
<p><strong>Speaker:</strong> Jason Otterness; Chicago Auto Pros</p>
<p><strong>Session Description: </strong>Most detailers are so focused on advancing their skills that they forget to do the other important things required to run a successful business. There are probably several easy things that you need to be doing today
    that you are missing! Ensure you are successful tomorrow by learning these simple tricks. Join Jason as he shares the secrets learned while growing Chicago Auto Pros Detailing into the successful business it is today.</p>
<hr />
<p><strong>Certified Detailers:</strong> Remember that each detailing-related session you attend during MTE Education Day, whether presented by an IDA member or any other speaker, is worth one (1) IDA Certification Maintenance credit! You just have to manually
    enter them into your
    <a href="https://the-ida.com/members/certifications.aspx" target="_blank">Online Certification Journal</a> following the event. Learn more about the IDA Certification Maintenance process and requirements
    <a href="https://the-ida.com/page/Certification_Maintenance" target="_blank">here</a>.
</p>
<hr />
<h1 style="font-size: 24px; color: #be1f24; text-align: center;">Sponsor an IDA education session at MTE!</h1>
<p>This year, the IDA will be offering multiple sessions across two tracks on Education Day at MTE. One sponsorship will be available for each session. As an Education Day Session Sponsor you will receive the following:</p>
<ul>
    <li>Company bio read at the beginning of session.</li>
    <li>Slide with logo at the beginning of session.</li>
    <li>A handout on the table in front of each seat with all sponsor logos and QR code to company website.</li>
    <li>Ability to raffle a prize package to the attendees or supply a give-away item to the class (OPTIONAL).</li>
</ul>
<p style="text-align: center;"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;"><a href="https://the-ida.com/store/viewproduct.aspx?id=23277837" target="_blank">BECOME A SPONSOR</a></span></strong>
    </span>
</p>
<p style="text-align: center;"><span style="text-decoration: underline;"><strong><span style="font-size: 20px;"><a href="https://the-ida.com/page/PromoteYourBusiness#MTE" target="_blank">VIEW MORE SPONSORSHIPS</a></span></strong>
    </span>
</p>
<p style="text-align: center;"><span style="font-size: 20px;"><strong><span style="text-decoration: underline;"><a href="https://the-ida.com/event/mte-2024" target="_blank">VIEW FULL SCHEDULE</a></span></strong>
    </span>
</p>]]></description>
<pubDate>Wed, 17 Jan 2024 19:54:00 GMT</pubDate>
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