IDA BUSINESS DEVELOPMENT WEBINAR SERIES

The International Detailing Association hosts a series of webinars covering Business Development topics, which take place on the first Friday of each month at 2 pm Central.  Webinars are open to IDA Members and Non-Members alike.

Looking at Your Detailing Business through the Eyes of a CFO

Date & Time: *2ND FRIDAY* Friday, February 9, 2024 at 2:00 pm CST

Presented By:

Jody Sedrick
CEO, RoadFS

Rod Puzey, CD-SV
CFO, RoadFS

Speaker Bios:
Jody Sedrick is a prominent figure in the detailing industry.  He is the Co-Creator of RoadFS, a pioneering software solution that has revolutionized the automotive recon industry, helping businesses focus on improved systems, operations, and profitability.  Since 2009, Jody has been driven by a deep passion to help others achieve business success and personal growth.  He has garnered accolades as an award-winning podcaster, lending his expertise, humor, and insight as co-host for The RoadFS Podcast.  Jody has participated in a variety of key detailing events, including Air Force One with Detailing Success, Petersen Automotive Museum with Sonax USA and New Generation Detailing, and as a speaker at detailing events such as MTE, SDC, and others.

Rod Puzey, CD-SV, is driven by a deep passion for business success as the Co-Creator of RoadFS Software, a complete software solution that has set the standard in the detailing industry.  He is dedicated to empowering individuals to thrive in all aspects of their lives.  Rod is a proud member of the IDA and is a Certified, Skills Validated Detailer and an IDA Founder's Club member.  He is the co-host of The RoadFS Podcast with partner Jody Sedrick, which has received awards as an industry leading podcast and is the longest running detailing business podcast.  Rod has been involved in the automotive industry since 1986 in the following roles: ASE Certified Mechanic, Professional Restoration of classic autos, Air Force One with Detailing Success, Petersen Automotive Museum with Sonax USA and New Generation Detailing, and as a speaker at detailing events such as MTE, SDC, and others.

Session Description:
Businesses often grapple with pricing their services, planning for slow times, when to expand, etc.  Instead of solely observing market trends, they should focus on aligning with personal goals, product costs, employee expenses, operational overheads, and profit objectives.  Join our webinar, where we'll explore these crucial considerations through the lens of a CFO.  Gain insights to enhance profitability and pave a path toward your business success.  By attending this comprehensive webinar, you will acquire actionable financial strategies and insights tailored specifically for the detailing industry.  Whether you are looking to optimize profitability, expand your business, or navigate financial challenges, this session will equip you with the knowledge and tools to drive sustainable growth and success.  In today's competitive market, successful detailing businesses need more than just exceptional service – they require strategic financial planning.

Certified Detailers - Attending a webinar earns Certified Detailers 1 credit towards certification maintenance.  You must check-in to the live event to earn your credit.

Technology - Registrants will receive access information to stream the webinar via YouTube.  Alternatively, the session will also be streamed directly to the IDA members-only Facebook Group (request to join here), and members can watch the stream in the group.  Registration through the IDA website is still highly encouraged for each session.  Certified Detailers are responsible for checking in to the live webinar to receive 1 Certification Maintenance credit.  If you did not register but watch the session in the Facebook Group, you must manually input the credit into your Certification Journal.

Webinar Recording - If you are unable to attend the live webinar, members will be able to access the webinar recording from the archives webpage.

Price - Free for members and $25 for non-members.  Non-members who join within 30 days of the webinar may apply the registration fee to membership dues* (join the IDA here).
*Contact the IDA office for more information.

Please note: no refunds or cancellations within 48 hours of the event.