President's Letter – July 2025

Hey IDA Detailers,

Let’s talk impact. It’s been awesome seeing so many of you share your IDA experiences online — whether it’s getting certified, connecting with detailers across the world, or just showing pride in being part of this global community.

Now picture this: what if every single member and Certified Detailer made just one post about the IDA this August? The r e a c h. The exposure. The momentum. It would be huge.

So here’s your challenge — let’s make August the month we go 📢LOUD📢. Post. Tag the IDA (@internationaldetailingassociation on Facebook / @idadetailers on Instagram and TikTok). Let the world know what we’re about.

What’s Coming Up:

🚀 Big News Incoming

Our Membership Committee is about to drop something game-changing — an initiative that will unite the detailing world like never before. I can’t spill the full story yet, but trust me…it’s going to be big, and it’s coming soon.

🌍 Global SV Week – Monday, October 13, 2025 – Sunday, October 19, 2025

Ready to take the next step with your certifications? Global SV Week will be packed with events from RITs around the world. Check the IDA website and social channels to find an event near you (events will continue to be added over the coming weeks).

🔥 SEMA IDA Meet & Greet – Tuesday Night, November 4, 2025

SEMA’s always a blast — and this year, we’re turning up the energy! Meet us Tuesday evening for the official IDA Meet & Greet (more details coming soon). I’ll be there — come say hey, grab a selfie, and connect with fellow pros.

🫵 Chapter Leaders Wanted

We’re on the lookout for motivated members to step up:

• Caribbean Chapter Board – Help shape the future locally.
• France – We’re rebooting the Chapter and need leaders ready to build something great. Interested? Reach out to me or drop a line to the IDA team at info@the-ida.com.

That’s it for now. August is your time to show up, stand out, and spread the word. If you’re taking time off — enjoy it, recharge, and come back ready to roll.

Let’s make it count.

Craig Brigham, CD-SV, MC
Managing Director, The Detailing Detectives Ltd
Worksop, Nottinghamshire, United Kingdom

Catch up with me on Instagram: @2025_IDA_President