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Read about the latest industry updates, catch up on member news, and find educational articles with best business practices and insider tips from top industry professionals.* 

*The views and opinions expressed in member-written and sponsored articles are those of the author(s) and do not necessarily reflect the official policy or position of the IDA.

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Education
Thursday, October 1, 2020   (0 Comments - view/add)
Êtes-vous un préparateur automobile ou un detailer professionnel? »
Par Jonathan Leonard, IDA Certified Detailer Flawless Cleaning and Detailing Translated by: Erwan Gouriou, CD-SV,...
Tuesday, August 25, 2020   (0 Comments - view/add)
Scheduling and Profits »
Written By:  Joe DiFiore, CD-SV Detail businesses come in a wide variety of flavors and styles.   They hav...
Tuesday, June 30, 2020   (0 Comments - view/add)
Making a Social Media Impact »
By  Malco Products Inc. , IDA Founders Member Stop us if you’ve heard this before: you need to be on social media...
Tuesday, April 21, 2020   (0 Comments - view/add)
Headlight Restoration Kits – Increased Revenue and Improved Safety »
Written By: Steve Winfield, Senior Application Engineer at Auto Magic...
Wednesday, March 25, 2020   (0 Comments - view/add)
Coronavirus and the Detailing World »
This article is written by Joe Zeidler, CD a former fire department member, current search and rescue team founder with a...
Friday, February 28, 2020   (0 Comments - view/add)
Safe Profits »
-Written by Josh Buckler CD, SV, IDA Marketing & Communications Co-chair There’s not much better of a time to disc...
Thursday, January 23, 2020   (0 Comments - view/add)
Cleaning Your Car - Making Maintenance Resolutions »
Everyone is familiar with vehicle maintenance when it comes to responsibilities such as changing the oil, rotating the tir...
Thursday, December 26, 2019   (0 Comments - view/add)
Profitability in Paint Correction by Creating Efficiencies »
By: Steve Winfield, IDA CD-SV, RT- Auto Magic Senior Application Field Engineer Tyler Cucchi CD-SV, RT – Auto Magic Zon...
Saturday, November 30, 2019   (4 Comments - view/add)
Google My Business Optimization: Stretching the Effectiveness of Local Advertising »
By Cevan Long, Owner – DiFiore's Auto Detailing, Movy Media LLC As business owners, we all want to maximize...
Monday, October 21, 2019   (0 Comments - view/add)
The Relationship Between Advertising and Online Reviews »
By Ken Daubenspeck, CD Many operators of brick-and-mortar detail shops and mobile operations spend their hard earned...
Friday, September 27, 2019   (1 Comment - view/add)
How Much Should I Charge? »
By Vincent Macri, CD-SV  If you're not a stranger to any of the Facebook detailing pages then you kno...
Thursday, August 29, 2019   (1 Comment - view/add)
The Changing Customer Journey »
By Dan Baker, CD As 2020 approaches one of the biggest changes and challenges we face as business people, is our changi...
Friday, July 19, 2019   (1 Comment - view/add)
Online Reviews Can Make or Break You »
By Ryan Daniello  In 2019 the Digital Presence of your business means everything. It can make or break you. Whet...
Tuesday, June 18, 2019   (1 Comment - view/add)
Let's Educate! »
By Todd Isaac, CD-SV With social media becoming more and more mainstream, it’s an internet marketers idea...
Wednesday, May 29, 2019   (1 Comment - view/add)
Be Careful of Who You Follow »
With the detailing industry rapidly growing, many detailing related businesses are growing also. Detailing product compani...
Monday, April 29, 2019   (0 Comments - view/add)
I Used To Dream Too Small »
By Tony Whatley 365 Driven Reposted from 365Driven with the permission of the author When you are surro...
Thursday, March 28, 2019   (0 Comments - view/add)
Your Appearance Affects Sales »
By Kenya Williams, CD-SV I Shine For You Auto Detailing Williamsburg, VA Article author, Kenya Williams,...
Tuesday, February 26, 2019   (0 Comments - view/add)
Decision Making and Opportunity Cost »
By Josh Buckler, CD-SV Shine Right Detailing Huntingtown, MD We all have the same number of hours in each day,...
Monday, January 28, 2019   (0 Comments - view/add)
The Importance of Setting Goals »
By Vincent Macri, CD-SV Wrap N Shine Auto Spa Being just a few short weeks past New Year’s day, I’m sure we have r...
Thursday, December 27, 2018   (0 Comments - view/add)
There's No Excuse to Be Uneducated »
By Vincent Macri, CD-SV Wrap N Shine Auto Spa We live in a world where technology has brought infinite knowledge r...
Monday, October 29, 2018   (1 Comment - view/add)
Are You a Cleaner or a Professional Detailer? »
By Jonathan Leonard, CD Flawless Cleaning and Detailing What's the difference between a cleaner and a professional...
Friday, September 21, 2018   (1 Comment - view/add)
Achieving Success with Paint Correction Systems »
By Steve Winfield, CD Auto Magic, Senior Application Field Engineer Steve has over 40 years experience in the deta...
Sunday, August 26, 2018   (0 Comments - view/add)
Work Smarter, Not Harder. Did Someone Say Credit? »
By Daniel Baker, CD Treasurer, IDA Board of Directors President, Ziebart Corporation When you think about grow...
Friday, July 27, 2018   (0 Comments - view/add)
You Are Not Your Own Customer »
By Jonathan Munsell Get Spiffy, Inc. Business owners often think they know just what their clients are thinking.&n...
Saturday, July 14, 2018   (0 Comments - view/add)
Dealers Turn Detail Departments Into Revenue Sources »
By Keith Duplessie, CD-SV, RT Lean production techniques organize equipment, personnel, and materials to enhance sale...
Saturday, June 9, 2018   (0 Comments - view/add)
Are You Ready? »
By Ken Daubenspeck, CD, Ziebart International Corp. With the sun starting to shine and the weather warming up, de...
Friday, April 20, 2018   (0 Comments - view/add)
Finding Your Why »
By Kenya Williams, CD, iShine For You Auto Detailing Finding your why may sound “cliché” or like it’s just another phr...
Monday, March 12, 2018   (0 Comments - view/add)
The Cheeseburger Theory »
By Kevin Awalt, CD-SV, RT,  Arkham Shine Auto Detailing Studio I know what a lot of you are thinking: Wha...
Friday, September 15, 2017   (0 Comments - view/add)
Making a Social Media Impact »
By  Malco Products Inc. , IDA Founders Member Stop us if you’ve heard this before: you need to be on social media...
Monday, August 21, 2017   (0 Comments - view/add)
Secrets to Selling Detail »
You can successfully sell detail services if you follow a few rules. By Bud Abraham, IDA Founders Club Supplier...
Wednesday, April 19, 2017   (0 Comments - view/add)
Getting Down to the Nitty-Grity »
by Bud Abraham, DETAIL PLUS In one of the many trade magazines that I read monthly, I came across an interesting art...
Sunday, March 12, 2017   (0 Comments - view/add)
DIY Public Relations »
By Bud Abraham, IDA Founders Club Public relations (commonly known as PR) are a critical part of any business, and are...
Saturday, January 21, 2017   (0 Comments - view/add)
What You Don’t Know About Germs in Cars Could be Making You and Your Customers Sick »
By: Bud Abraham If a detailer knew the nature of the bacterium in the motor vehicles they work on they might have sec...
Thursday, November 17, 2016   (0 Comments - view/add)
The Rise of Microsuede: How to Care for Alcantara, Dinamica, & Ultrasuede »
By Jim Lafeber & Celine Witherell Our introduction to heavily used microsuede started with a Mercedes Benz C63 AMG...
Wednesday, September 21, 2016   (0 Comments - view/add)
Lessons Learned from the $50 Detail »
By Dylan von Kleist Spend any amount of time in the detailing industry, and more specifically discussing the industry...

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