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Read about the latest industry updates, catch up on member news, and find educational articles with best business practices and insider tips from top industry professionals.* 

*The views and opinions expressed in member-written and sponsored articles are those of the author(s) and do not necessarily reflect the official policy or position of the IDA.

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Education
Friday, June 13, 2014   (0 Comments - view/add)
Put Some Brains in Your Detail Sales »
by Perry Powell  I find that a large part of the economic woes of most detail shops is the attitude of the...
Thursday, June 12, 2014   (0 Comments - view/add)
Customer Satisfaction vs Loyalty »
CUSTOMER SATISFACTION IS AT AN ALL-TIME HIGH, BUT CUSTOMER LOYALTY IS AT AN ALL-TIME LOW. At first glance this might se...
Monday, June 9, 2014   (0 Comments - view/add)
Do You Really Know Your Business? »
During these difficult economic times, all of us in the detail business have had to re‐evaluate what we are doing and take...
Monday, June 2, 2014   (0 Comments - view/add)
Reach Out and Touch New “Someones” With a Monthly Newsletter »
by Kimberly Ballard Publishing a monthly newsletter requires discipline, but so does paying quarterly taxes. Adding na...
Wednesday, May 21, 2014   (0 Comments - view/add)
How to Detail Matte Cars »
By Andrew Donovan, CD Dr. Beasley’s, Inc   The trend of vehicles with matte paint and wraps is showing no s...
Wednesday, May 21, 2014   (0 Comments - view/add)
Doing Everything Yourself Part III »
This is the third part in our discussion of “doing everything yourself", as a detail business owner. As we begin, answer t...
Wednesday, May 21, 2014   (0 Comments - view/add)
Setting Down the Buffer »
THE TRANSITION TO MANAGEMENT KILLS MANY YOUNG DETAILING OPERATIONS Detailers might be considered gamblers and risk take...
Thursday, May 15, 2014   (0 Comments - view/add)
Starting A Successful Detail Business »
FROM DAY ONE, YOU MUST THINK, PLAN, AND ACT "PROFIT" Wouldn’t it be great if you could start your detail business by ha...
Wednesday, May 14, 2014   (0 Comments - view/add)
Doing Everything Yourself Part II »
In the last segment of the posting the importance of NOT trying to do everything yourself, regardless of how tempting it c...
Wednesday, May 7, 2014   (0 Comments - view/add)
Doing Everything Yourself Part I »
Here is a story that can save you a great deal of time, money, effort, heartache, and maybe failure in your detail busines...
Friday, May 2, 2014   (0 Comments - view/add)
Now That We Know Your SEO is Working, Do You Have Your Sales On? »
by Kimberly Ballard   Next time someone says to you, “I got 500 hits to my homepage last week!” your question...
Monday, April 21, 2014   (0 Comments - view/add)
Special Areas of Concern »
By Greg Swett, CD There are a few different methods that companies use to find out if they are meeting their custome...
Monday, April 21, 2014   (0 Comments - view/add)
You Are Working More But Making Less »
WORK WITH YOUR ACCOUNTANT TO MAXIMIZE PROFITABILITY Many detailers, especially after their shops have been open for a...
Friday, March 21, 2014   (0 Comments - view/add)
The Challenges of White on Black »
By Kimberly Ballard   White, black, silver, gray and red are the most popular car colors so it’s natural that...
Friday, March 21, 2014   (0 Comments - view/add)
Who Is The Auto Detailer? »
Have you ever thought about who an auto detailer is? What they know or should know? What skills are required, etc.? This a...
Sunday, March 9, 2014   (0 Comments - view/add)
Paint, Chrome and Rubber »
Q: What can I do to preserve my paint, chrome, and rubber? by Lou Spellos, CD Here is some good information to s...
Saturday, March 1, 2014   (0 Comments - view/add)
Social Media and Smartphones: 2 Steps to Massive Connectivity »
By Erik Jeffries Chances are you and your staff own smartphones. In fact, comScore reported that smartphone ownership...
Friday, February 21, 2014   (0 Comments - view/add)
Advanced Marine Grade Vinyl Stain Removal - When Soap and Water Won't Cut It »
Professional detailers understand that marine vinyl (like all vinyl) requires routine cleaning. Preventative cleaning will...
Friday, February 21, 2014   (0 Comments - view/add)
Carpet Soil »
WHAT YOU NEED TO KNOW Soiling of carpets is inevitable. If one could prevent soiling, life would be a lot easier. Since...
Saturday, December 21, 2013   (0 Comments - view/add)
Summary of the new GHS-SDS »
By Tim Floyd In an effort to inform all IDA members of the upcoming change in chemical labeling and MSDS, below is a b...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #1 »
This is the first of many sales tips that you can use to help you during these difficult economic times: #1 The Detail...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #2 »
Truths About Today's Market Far too many people involved in businesses that require selling, have retreated and are bas...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #3 »
If You Really Understand Your Market You Can Easily Sell More Detail Services, Now!! To sell more detail services you...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #4 »
Understand Today's Customers & You Will Sell More Detailing Services "Go With the Best Odds" A hypothetical e...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #5 »
YOU CAN BE GOOD AT A DOZEN THINGS & ONLY BE AVERAGE IN SALES- Part I Many detail business owners are very good at...
Sunday, July 21, 2013   (0 Comments - view/add)
Sales Tip #6 »
A Dozen More Things You Need to be Good At - Part II You probably circled most of the areas in the first list in...
Tuesday, July 2, 2013   (0 Comments - view/add)
Top 10 Things NOT To Say Following a Workers' Comp Claim »
There is an old proverb that "some things are better off unspoken". Nowhere is that more true then immediately after a wor...
Friday, June 21, 2013   (0 Comments - view/add)
25 Steps to a Successful OSHA Visit »
Select a company representative. Be Polite, Inspect credentials, Ask why. Call the nearest OSHA office with crede...

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